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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
California Burrito is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence California Burrito performance in the United States and how they change over time
See what factors influence California Burrito performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of California Burrito' competitors in the United States
An analysis of California Burrito' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
California Burrito's market performance is at the 98th percentile, which is a leading position. This indicates a strong market presence, reflecting high customer preference relative to peers like Czech Stop, 禧悦會海鲜自助火锅 XI YUE HUI HOT POT, Box St. All Day, The Kitchen American Bistro, Taqwas Bakery and Restaurant, and Egg Tuck, all positioned in the same percentile range.
CSAT reflects customer happiness, directly impacting loyalty and revenue. Tracking changes helps identify and address satisfaction issues.
California Burrito's overall CSAT is 63%, a 7.3 percentage point decrease year-over-year. CSAT in California is also 63%, reflecting the overall trend. The CSAT decreased from 81.25 in May to 63.16 in June 2025, indicating a decline in customer satisfaction over the observed period.
Average check reveals spending per customer, crucial for profitability. Monitoring trends informs pricing and promotional strategies.
California Burrito's overall average check is $18.10, up 0.7% year-over-year. The average check in California is $18.10. While there's a slight increase overall, the average check fluctuated during the months, starting at $18.85 in April, dipped to $17.07 in May, and settling at $18.00 in June of 2025.
Outlet count indicates brand reach and growth. Tracking this KPI helps gauge market penetration and expansion effectiveness.
California Burrito has 15 outlets in California. This number represents the brand's current physical presence in the state, reflecting its operational footprint.
Competitor analysis identifies key rivals and customer overlaps, guiding competitive strategy and marketing efforts.
McDonald's (20.72%), In-N-Out Burger (18.92%), Taco Bell (17.12%), Jack in the Box (11.71%), and Starbucks (10.81%) are the top brands California Burrito's customers also visit. These brands represent the main competitors for California Burrito.
Understanding peak traffic times allows for optimal staffing and resource allocation, enhancing customer experience.
Traffic workload for California Burrito peaks between 12:00 PM and 7:00 PM, with the highest traffic at 12:00 PM (68.90%). The lowest traffic occurs between 3:00 AM and 5:00 AM, indicating when operational focus can shift to less time-sensitive tasks.
Understanding consumer segments allows for targeted marketing, improving engagement and maximizing ROI by aligning strategies with specific demographics.
The consumer base shows a high affinity for Men (131) and Gen X (118), indicating these groups are overrepresented compared to the average consumer. Gen Z segment is under-indexed (52), suggesting lower affinity. Affinity Index is NOT interpreted as percentage of users.