Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
BurgerIM is in the top 7% of brands
Sample of brands in the same percentile
See what factors influence BurgerIM performance in the United States and how they change over time
See what factors influence BurgerIM performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of BurgerIM' competitors in the United States
An analysis of BurgerIM' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BurgerIM's Market Performance is at the 93rd percentile, which characterizes its position as leading in the market. This means that BurgerIM captures more customer traffic. Performance peers are Grand China, Pickin Porch Grill, Burger Schmurger, Kochu Korean Eatery, StillWest Brewery & Grill, Remas Restaurant.
Customer Satisfaction (CSAT) reflects how well BurgerIM meets customer expectations, influencing loyalty and repeat business.
Overall Customer Satisfaction for BurgerIM is 84%, down by 2.2 percentage points year-over-year. California shows high satisfaction at 89% with an increase of 1.9 percentage points. Ohio’s satisfaction is 83%, decreasing by 5.6 percentage points. The CSAT dynamic data shows fluctuations from April to June 2025.
Average Check reveals how much customers spend per visit, indicating pricing strategy effectiveness and customer spending habits.
BurgerIM's overall Average Check is $26.2, showing a 26.5% increase year-over-year. In Ohio, the average check is $16.5 USD, with no change in growth. The average check dynamic data indicates consistent values from April to June 2025.
Number of Outlets indicates brand's market presence and expansion, reflecting its ability to reach and serve customers.
BurgerIM has a total of 24 outlets across the United States. California leads with 11 outlets, followed by New York and Texas with 3 each. Florida and Ohio each have 2 outlets, while Connecticut, New Jersey, and Pennsylvania each have 1.
Competitor analysis identifies key players and cross-visitation patterns, informing competitive strategies and customer retention efforts.
BurgerIM's top competitors based on customer cross-visitation are Popeyes Louisiana Kitchen and McDonald's (both at 8), followed by Long John Silver's, Dunkin', and Wayback Burgers (all at 4). This indicates shared customer interest across these brands.
Traffic Workload identifies peak hours, enabling optimized staffing and resource allocation to enhance customer experience.
BurgerIM's peak traffic workload occurs between 12 PM and 7 PM, with the highest traffic around 6 PM (56.40). Traffic is minimal between 3 AM and 8 AM, indicating the need to adjust staffing levels according to these trends.
Consumer segment analysis informs targeted marketing, tailoring products to specific demographics for maximum impact and engagement.
BurgerIM's customer base shows a high affinity among Women (index of 79) and Men (index of 118), indicating their over-representation. Among generations, Gen X has an index of 55, while Gen Y has an index of 100.