Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the El Salvador and how they change over time
See what factors influence Burger King performance in the El Salvador and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the El Salvador
An analysis of Burger King' competitors in the El Salvador
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating competitive strength and customer preference within the Cafe & Restaurants industry.
Burger King in El Salvador holds a leading market position at the 99th percentile. This indicates that Burger King captures a significant portion of customer traffic, suggesting strong brand preference and competitive advantage. Performance peers like Taqueria Los Sánchez • Pasares, Subway, Republik Bar, Pollos Real, Pollo Campestre and Cadejo Brewing Company are within the same leading percentile range.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand image, thus driving long-term success in the competitive Cafe & Restaurants sector.
Burger King's overall CSAT in El Salvador is 79%, a decrease of 3.8 percentage points year-over-year. Sonsonate shows 100% satisfaction, while San Salvador lags at 65% with a decrease of 18.2 percentage points. This indicates a need to address satisfaction issues particularly in San Salvador.
Average check reflects spending per transaction, which directly impacts revenue. Monitoring this KPI can guide pricing strategies and promotional effectiveness.
The overall average check for Burger King in El Salvador is $9.8, an increase of 1.6% year-over-year. Sonsonate has a higher average check of $13.1 USD, while San Salvador's is $9 USD. Understanding these location-based differences informs targeted sales strategies.
Outlet count indicates market presence. Tracking distribution provides insights into geographic coverage, influencing brand accessibility and market penetration.
Burger King has a total of 17 outlets in El Salvador. San Salvador accounts for the largest share with 7 outlets. La Libertad, La Unión, and San Miguel each have 2 outlets, while Sonsonate, La Paz, Santa Ana, and Cuscatlán each have 1 outlet, showing uneven distribution.
Competitor analysis identifies key rivals and overlap in customer base. Understanding competitive landscape is crucial for strategic positioning and gaining market share.
Burger King's top competitors in El Salvador, based on cross-visitation, are Pollo Campero (22.88%), Pizza Hut (21.57%), McDonald's (14.38%), Wendy's (10.46%), and Mister Donut (8.50%). This reveals the brands that share Burger King's customer base, highlighting direct competitors.
Traffic workload by hour helps optimize staffing and resource allocation, aligning operational efficiency with peak demand and minimizing customer wait times.
Burger King in El Salvador experiences peak traffic between 12:00 PM and 2:00 PM, with the highest workload at 1:00 PM (71.94%). Traffic is minimal between midnight and 6:00 AM. This informs staffing and operational adjustments to meet customer demand effectively.
Consumer segmentation enables precise marketing by understanding audience demographics. Affinity insights inform tailored messaging, improving engagement and ROI on marketing efforts.
Burger King's customer base in El Salvador shows a higher affinity among women (85% affinity index) and Gen X (382% affinity index). This indicates that these segments are more strongly represented among Burger King's customers compared to the average consumer. These insights inform marketing and positioning strategies.