Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Binalot is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Binalot performance in the Philippines and how they change over time
See what factors influence Binalot performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of Binalot' competitors in the Philippines
An analysis of Binalot' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Binalot is a leading brand with a market performance percentile of 96, placing it in the top 4% of brands. This indicates a strong market presence and high customer preference compared to its peers like Kuya J - Sta Lucia East, Dodo Workspace & Café, AlFresco Coron, Jeepney Stop Boracay, Amia's Pizza 🍕, and Cafe Botanika, which are within a similar range.
Customer satisfaction reflects brand perception and loyalty, impacting retention and revenue. Tracking CSAT helps identify areas for service improvement.
Binalot's overall customer satisfaction (CSAT) is 63%, a significant decrease of 25 percentage points year-over-year. The Calabarzon region shows a CSAT of 69%, with a decrease of 30.8 percentage points. The CSAT was stable in April, May and June of 2025 at 75%.
Outlet count indicates market reach and expansion. Monitoring growth helps assess brand penetration and identify geographic opportunities.
Binalot has 87 outlets in Calabarzon, 39 in Metro Manila, 11 in Central Luzon, 4 in Ilocos Region, 2 in Central Visayas, 2 in Cordillera Administrative Region, 2 in Davao Region, 1 in Mimaropa, 1 in Cagayan Valley, and 1 in Northern Mindanao. Calabarzon has the highest number of outlets.
Competitive analysis identifies key players and customer preferences. Understanding cross-visitation informs strategies to gain market share.
Binalot's top competitors based on customer cross-visitation are McDonald's (16%), Starbucks (12%), Jollibee (8%), Mang Inasal (8%), and IKEA (8%). These brands are frequently visited by Binalot's customers, suggesting potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours enhances operational efficiency and customer experience.
Binalot's peak traffic workload occurs between 11:00 AM and 7:00 PM, with the highest traffic around 6:00 PM (46.78). Traffic is lowest between 1:00 AM and 5:00 AM. Resource allocation should align with these traffic patterns.
Consumer segment analysis enables targeted marketing and product development. Understanding demographics enhances engagement and brand relevance.
Women are under-indexed (46%) compared to the average consumer, while men are over-indexed (131%). Gen Y is under-indexed (77%), and Gen Z is highly over-indexed (221%), indicating a much higher affinity for Binalot among Gen Z consumers.