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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
IKEA is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence IKEA performance in the Philippines and how they change over time
See what factors influence IKEA performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of IKEA' competitors in the Philippines
An analysis of IKEA' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference, showing brand's share of foot traffic in the industry.
IKEA in the Philippines holds a leading market position at the 97th percentile in the Cafe & Restaurants industry. This indicates a strong competitive standing, placing IKEA in the top 3% of brands. Performance peers include Kurvada, Soi Chicken - Ayala Malls Manila Bay, Piggy Wings Montalban, Botejyu SM City Sto. Tomas, Luway Luway Cafe, and Fuego El Nido. PROPER BURGERS, all positioned at the 97th percentile.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, directly impacting loyalty and revenue.
IKEA's overall customer satisfaction (CSAT) in the Philippines is 65%, a decrease of 19 percentage points year-over-year. Metro Manila mirrors this overall satisfaction rate at 65%. This shows a notable decline, indicating potential areas for improvement in customer experience.
Average check measures customer spending per visit, influencing revenue and indicating customer value perception.
IKEA's average check in the Philippines is PHP 688.9, reflecting a slight decrease of 0.5% compared to the previous year. Metro Manila's average check is also PHP 688.9. This shows a relatively stable spending pattern per customer visit.
Number of outlets indicates brand reach and accessibility, crucial for market coverage and convenience.
IKEA currently operates 2 outlets in Metro Manila, Philippines. This number represents IKEA's physical presence and accessibility within the region.
Understanding key competitors allows strategic benchmarking and identifying opportunities to gain market share.
IKEA's top competitors, based on customer cross-visitation, include McDonald's (25.71%), Starbucks (17.14%), Biker's Haven Restaurant (5.71%), J.CO Donuts & Coffee (5.71%), and CAFÉ 1228 (5.71%). This indicates significant overlap with fast-food and coffee chains.
Traffic workload by hour reveals peak operational times, enabling optimal staffing and resource allocation.
IKEA experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest activity around 4:00 PM (56.43%) and 5:00 PM (56.86%). Traffic is minimal during early morning hours (0:00 AM to 9:00 AM) and late night hours (10:00 PM to 11:00 PM).
Analyzing consumer segments informs targeted marketing, optimizing product positioning and promotional strategies for better engagement.
IKEA's customer base is predominantly female (97% affinity). Gen Y demonstrates the highest affinity (125%), while Gen X shows an affinity of 54% and Gen Z shows an affinity of 60%. This indicates that IKEA appeals strongly to younger millennials compared to other generations.