Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Big City Wings is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Big City Wings performance in the United States and how they change over time
See what factors influence Big City Wings performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Big City Wings' competitors in the United States
An analysis of Big City Wings' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Big City Wings is a leading brand with a 99th percentile market performance. This indicates very high market share and strong customer preference compared to its peers like 1810 Tacos y Tequila, Heaven Creamery, The Kati Roll Company, Pollos Asados El Canelo, Deep Lagoon Seafood and Oyster House, and HASHTAG INDIA which also are in the same percentile range.
Customer satisfaction reflects brand perception and loyalty, impacting repeat business and word-of-mouth referrals.
Big City Wings demonstrates strong customer satisfaction, with an overall CSAT of 77%, a significant 10.7 percentage point increase year-over-year. The CSAT in Texas matches the overall at 77%, reflecting consistent satisfaction across the brand's primary location. The CSAT score shows increasing tend in period from April to June.
Average check measures customer spending per visit, indicating pricing strategy effectiveness and customer value.
Big City Wings' average check is $26.60, reflecting the typical customer spend. There was an 11% decrease year-over-year. The average check in Texas mirrors the overall value. Values varied from $28.43 in April to $27.76 in June.
Outlet count indicates brand reach and expansion, reflecting growth strategy and market penetration.
Big City Wings has 13 outlets in Texas, showing a focused presence within the state. This number of outlets represents 100% of their current locations. The data do not reflect a change in the number of outlets.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for Big City Wings, based on cross-visitation, are Whataburger (10.29%), McDonald's (9.14%), Texas Roadhouse (6.29%), Jack in the Box (5.71%), and Chick-fil-A (5.71%). This indicates that customers who visit Big City Wings also frequent these fast-food and casual dining restaurants.
Traffic workload insights optimize staffing and resource allocation, ensuring efficient operations during peak hours.
Peak traffic for Big City Wings occurs between 17:00 and 20:00 (5 PM to 8 PM), with the highest workload at 19:00 (7 PM) at 63.11. Traffic is minimal in the early morning hours. Traffic starts to increase at 10 AM and decreases after 22:00 (10 PM).
Consumer segment analysis enables targeted marketing, tailoring strategies to reach high-affinity demographics effectively.
Women show slightly high affinity (95) while men are over-indexed at 104. Gen X are over-indexed (120), suggesting a high affinity towards the brand. Gen Y affinity is at 102. Gen Z has lower affinity (55) compared to other generations.