Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Baker's Drive-Thru is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Baker's Drive-Thru performance in the United States and how they change over time
See what factors influence Baker's Drive-Thru performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Baker's Drive-Thru' competitors in the United States
An analysis of Baker's Drive-Thru' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Baker's Drive-Thru, with a market performance percentile of 99, is a leading brand. This indicates a strong market position and high customer preference compared to its competitors. Its performance peers are Katz's, Javier's, Clyde's, Red Ribbon Bakeshop, Barberitos, and Live-K Karaoke Bar.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, crucial for loyalty and positive word-of-mouth, influencing long-term success.
Baker's Drive-Thru boasts a 64% customer satisfaction rate, with a 6.6 percentage point increase year-over-year. This indicates growing customer happiness, especially in California, suggesting effective strategies are enhancing the customer experience.
Average check is the average money spent per transaction, showing customer spending habits and the effectiveness of upselling/cross-selling strategies.
Baker's Drive-Thru's average check is $15.2, up 2.1% year-over-year. This indicates customers are spending slightly more per visit. Average check in California is $15.2. Dynamic data shows the highest average check in April 2025.
Number of outlets indicates a brand's reach and presence, reflecting its expansion strategy and potential market coverage within the industry.
Baker's Drive-Thru has 38 outlets in California. The amount of outlets can show if the brand's coverage is sufficient to attract more customers and generate higher revenues.
Understanding key competitors through cross-visitation helps refine marketing strategies and identify opportunities to capture additional market share.
Baker's Drive-Thru's top competitors based on customer cross-visitation are McDonald's (22.64%), In-N-Out Burger (16.67%), Del Taco (12.89%), Jack in the Box (11.32%), and Starbucks (9.12%).
Analyzing traffic workload by hour helps optimize staffing and resource allocation, ensuring efficient service during peak times to maximize revenue.
Baker's Drive-Thru experiences peak traffic between 12:00 PM and 1:00 PM, with the highest workload at 77.73% and 77.25% respectively. The lowest traffic occurs between midnight and 5:00 AM.
Analyzing consumer segments by Gender and Generation helps tailor marketing strategies and product offerings for higher engagement and brand affinity.
Baker's Drive-Thru has high affinity with women(82%) and Gen X(121%), suggesting a strong representation within its customer base. Conversely, under-indexed segments include Gen Y(76%) and Gen Z (92%). Men affinity index is 115%.