Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence 笑笑 performance in the Japan and how they change over time
See what factors influence 笑笑 performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 笑笑' competitors in the Japan
An analysis of 笑笑' competitors in the Japan
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
笑笑 is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
笑笑's market performance is at the 98th percentile, indicating a leading position in Japan's Cafe & Restaurants industry. This shows strong customer preference and market dominance relative to competitors. Performance peers in a similar range include コトブキ, Kurobatei Honten, Shinatora, 居酒屋 だるま酒場 池袋東口店, MeetFresh and Little Mermaid.
Customer Satisfaction reflects brand perception. Monitoring CSAT helps understand customer loyalty and identify areas for service improvement.
笑笑's overall customer satisfaction is 69%, a decrease of 5.1 percentage points year-over-year. Shizuoka Prefecture shows a CSAT of 82% with a 4.9 percentage point increase, indicating a regional strength. Overall, the trend indicates need for improvements in customer experience to reverse the downward trend.
Outlet number indicates brand's reach. Analyzing distribution helps optimize market presence and identify expansion opportunities.
笑笑 has multiple outlets across Japan, with Hokkaido Prefecture, Shimane Prefecture, Kanagawa Prefecture and Aomori Prefecture having the most outlets (2 each). Kagoshima Prefecture, Aichi Prefecture, Okayama Prefecture, Ishikawa Prefecture, Fukuoka Prefecture and Saitama Prefecture have one outlet each. This shows a moderately diverse geographical presence.
Competitor analysis identifies market rivals. Understanding cross-visitation informs competitive strategies and customer retention efforts.
笑笑's top competitors based on cross-visitation are McDonald's (16.28%), 店 (11.63%), Nakau (9.30%), Yoshinoya (6.98%), and Hama Sushi (6.98%). This indicates shared customer base with quick-service and casual dining chains, which suggests a need to refine the brand's unique value proposition.
Traffic workload reveals peak hours. Optimizing staffing during peak times enhances customer service and operational efficiency.
笑笑 experiences peak traffic workload between 17:00 and 23:00, with the highest traffic workload at 21:00 (50.85%). There is almost no traffic between 04:00 and 10:00. Staffing and resource allocation should be optimized during these peak hours to cater to customer demand.
Consumer segment insights enable targeted marketing. Tailoring strategies based on demographics enhances engagement and maximizes ROI.
笑笑's consumer base shows higher affinity towards women (118 Index) and Gen X (199 Index). Men are under-indexed (88 Index). Gen Y are slightly under-indexed (96 Index). Marketing efforts should be tailored to appeal to female and Gen X consumers, while also considering strategies to better engage men and Gen Y.