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Managing Partner, Global Business Development
See what factors influence วราภรณ์ ซาลาเปา performance in the Thailand and how they change over time
See what factors influence วราภรณ์ ซาลาเปา performance in the Thailand and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of วราภรณ์ ซาลาเปา' competitors in the Thailand
An analysis of วราภรณ์ ซาลาเปา' competitors in the Thailand
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
วราภรณ์ ซาลาเปา is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals the brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
วราภรณ์ ซาลาเปา holds a leading position with a 99th percentile, placing it in the top 1% of brands. This indicates a strong market presence and customer preference compared to competitors like Cactaceae Cafe, Sushi Otaru, Soho Community Ekkamai, Thank you Cup, The KING ShabuYaki and ร้านหยาง ข้าวต้มกุ๊ยห้วยขวาง (Yhang Khao Tom @ Huai Khwang), all also in the 99th percentile.
Customer Satisfaction reflects how happy customers are. Tracking it helps improve loyalty and attract new customers.
Overall customer satisfaction for วราภรณ์ ซาลาเปา is 81%, a decrease of 7.3 percentage points year-over-year. Pathum Thani Province shows the highest satisfaction at 90%, while Nonthaburi and Nakhon Pathom Provinces have lower scores at 76%. This suggests a need to investigate and address satisfaction issues, especially in Nonthaburi and Nakhon Pathom, to maintain and improve customer loyalty.
Average Check indicates the average amount customers spend per visit, crucial for revenue and pricing strategies.
The overall average check for วราภรณ์ ซาลาเปา is 203.8 THB, a 24.8% increase year-over-year. Nakhon Pathom Province has the highest average check at 203.3 THB, while Nonthaburi Province has the lowest at 166.7 THB. The rise in average check signifies increased spending per customer, but regional differences highlight opportunities for tailored pricing or promotional strategies.
Identifying competitors helps understand the competitive landscape and refine strategies to gain an edge.
The top competitors of วราภรณ์ ซาลาเปา, based on customer cross-visitation, are Café Amazon (19.23%), Starbucks (9.62%), McDonald's (8.85%), KFC (7.31%), and Suki Teenoi (6.92%). This indicates that customers of วราภรณ์ ซาลาเปา also frequent these brands, highlighting potential areas for differentiation and competitive strategies.
Understanding consumer demographics allows tailoring marketing efforts for better engagement and ROI.
วราภรณ์ ซาลาเปา's customer base shows a higher affinity towards women (88) compared to men (109). Among generations, Gen X is significantly overrepresented (145), while Gen Y (83) and Gen Z (67) are underrepresented. This suggests marketing should target Gen X more and find strategies to engage Gen Y and Z.