Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Wok To Go performance in the Netherlands and how they change over time
See what factors influence Wok To Go performance in the Netherlands and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Wok To Go' competitors in the Netherlands
An analysis of Wok To Go' competitors in the Netherlands
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Wok To Go is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals a brand’s share of foot traffic, showing its competitive strength and customer preference in the industry.
Wok To Go holds a leading market performance position in the Netherlands' Cafe & Restaurants industry with a percentile of 99, placing it in the top 1% of brands. This indicates strong customer preference. Performance peers like The Pancake Bakery, Sham, TvoorThee, Samrat restaurant, Vegitalian, and Restaurant Argentalia Amsterdam also share the 99th percentile.
Customer satisfaction scores are vital for gauging loyalty and identifying areas needing improvement to maintain and grow the customer base.
Wok To Go's overall customer satisfaction (CSAT) is 73% in the Netherlands, with a slight decrease of 0.4 percentage points year-over-year. The CSAT ranges from 69.13% to 77.69% over the analyzed months, indicating fluctuating but generally positive customer sentiment.
Average check is a key performance indicator that shows the average amount of money customers spend per transaction, impacting revenue directly.
The average check for Wok To Go in the Netherlands is 18.60 EUR, showing a 15.40% increase year-over-year. The average check has fluctuated between 16.94 EUR and 19.38 EUR, indicating variable customer spending habits.
The number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Wok To Go has 22 outlets in the Netherlands. This reflects a solid and consistent presence in the Dutch market, suggesting an established distribution network.
Identifying top competitors through cross-visitation patterns helps to understand the competitive landscape and refine marketing strategies.
Wok To Go's top competitors based on customer cross-visitation in the Netherlands include McDonald's (16.67%), KFC (8.33%), Domino's Pizza (6.25%), FEBO (4.17%), and The Madras Diaries (3.13%). These insights highlight direct competitors.
Analyzing hourly traffic workload helps optimize staffing and resource allocation to meet customer demand effectively.
Wok To Go experiences peak traffic workload between 11:00 and 22:00, with the highest activity around 17:00-19:00 (55.33%-55.95%). There is almost no activity between 0:00 and 10:00.
Understanding consumer segments by gender and generation informs targeted marketing, enhancing relevance and engagement to maximize campaign effectiveness.
Wok To Go’s customer base shows high affinity for women (index of 90) and an over-representation of Gen Y (index of 143). This suggests that marketing efforts could be tailored towards the preferences and behaviors of these demographic groups, with less affinity for Gen X(index of 63) and Gen Z(index of 94) ,and Men (index of 106).