Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wingstop performance in the Singapore and how they change over time
See what factors influence Wingstop performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Wingstop is right in the middle
Sample of brands in the same percentile
An analysis of Wingstop' competitors in the Singapore
An analysis of Wingstop' competitors in the Singapore
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wingstop in Singapore holds a market performance percentile of 51, indicating an average market position. This means Wingstop's foot traffic is on par with competitors like Anna's, XW Western Grill, Go-Ang Pratunam Chicken Rice, 农耕记湖南土菜 Nong Geng Ji @ Great World, Hopscotch, and Jia Li Seafood Soup.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Wingstop's top competitors in Singapore, based on customer cross-visitation, are McDonald's (12.30%), The Coffee Bean & Tea Leaf (7.38%), Burger King (5.74%), Kopitiam (4.10%), and Pizza Hut (4.10%). This indicates shared customer interest with these brands.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation for optimal service.
Wingstop in Singapore experiences peak traffic workload between 18:00 and 19:00, reaching 71.29%. Traffic is minimal between midnight and 10:00. This data informs staffing and operational decisions.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Wingstop's customer base in Singapore shows a higher affinity towards men (103) compared to women (96). Among generations, Gen Z shows the highest affinity (130), followed by Gen Y (87) and Gen X (56). This suggests targeted marketing towards Gen Z and male customers may be effective.