Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wing Machine performance in the Canada and how they change over time
See what factors influence Wing Machine performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Wing Machine is in the lower 24% of brands
Sample of brands in the same percentile
An analysis of Wing Machine' competitors in the Canada
An analysis of Wing Machine' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wing Machine's MARKET PERFORMANCE is in the lower 24% of brands in Canada's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include Peggy’s Cove Food Factory, Chad's Pizza, Greekery Café, Grandjoy Hotpot大福骨汤麻辣烫, Restaurant SAFIOT, and Tacos Timo.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Wing Machine's overall customer satisfaction is 79% in Canada, with a slight decrease of 1.6 percentage points year-over-year. In Ontario, the CSAT is also 79%, reflecting a similar decrease. This indicates a need to investigate and address potential issues affecting customer experience.
Average check reveals spending habits, informing pricing and menu strategies. Monitoring trends helps optimize revenue and understand customer value.
The overall average check for Wing Machine in Canada is 20.2 CAD, showing a significant increase of 34.8% year-over-year. In Ontario, the average check is also 20.2 CAD. This suggests customers are spending more per visit, potentially due to menu changes or increased order sizes.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy and potential revenue streams in different locations.
Wing Machine has 20 outlets in Ontario, Canada. This number provides a baseline for assessing market penetration and potential for further expansion within the region.
Competitor analysis identifies key players and customer preferences. Understanding cross-visitation informs competitive strategies and market positioning.
Wing Machine's top competitors based on customer cross-visitation include McDonald's, Red Lobster, KFC, and The Wing Spot, each with 8% cross-visitation, and StarvINN with 4%. This indicates shared customer base and the need to differentiate Wing Machine's offerings.
Traffic workload by hour reveals peak times, informing staffing and resource allocation. Optimizing operations improves customer experience and efficiency.
Wing Machine experiences peak traffic workload between 11 AM and 10 PM, with the highest activity around 3 PM to 4 PM. There is minimal traffic between midnight and 10 AM. This data suggests the need for optimized staffing and resource allocation during peak hours.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product development.
Wing Machine's customer base shows a high affinity for women (index 84) and men (index 112). Gen X (index 108) shows a higher affinity than Gen Y (index 86). This suggests marketing should consider the preferences of both genders and focus on Gen X and Gen Y.