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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wendy's performance in the Panama and how they change over time
See what factors influence Wendy's performance in the Panama and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wendy's' competitors in the Panama
An analysis of Wendy's' competitors in the Panama
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Wendy's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wendy's market performance in Panama is at the 58th percentile, indicating an average/above average market standing. This means Wendy's attracts more customers than 58% of Cafe & Restaurants brands in Panama. Performance peers in a similar range include Subway and Gong Cha, both at the 57th percentile, and Sabroso Panamá and La Estrella - Barra Local, both at the 58th percentile.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and future sales.
Wendy's in Panama has an overall CSAT of 86%, a 4.8 percentage point increase year-over-year, indicating improved customer happiness. Chiriquí shows the highest CSAT at 91%, while Panamá Province has a CSAT of 84%. The CSAT dynamic data shows fluctuations between 51.85 and 96 during the observed period.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
Wendy's average check varies by location in Panama. Chiriquí has the highest average check at 13.5 PAB, while Panamá Province is at 9 PAB, Colón at 6.2 PAB, and Panamá Oeste at 4.9 PAB. Overall average check data is not available. The average check dynamic data shows fluctuations between 8.87 and 11.58 PAB during the observed period.
Number of outlets indicates brand's presence and accessibility, affecting market reach and convenience.
Wendy's has a total of 14 outlets in Panama. Panamá Province has the most outlets with 9, followed by Panamá Oeste and Chiriquí with 2 each, and Colón with 1. This distribution highlights Panamá Province as a key region for Wendy's in Panama.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation.
Wendy's top competitors in Panama, based on cross-visitation, are McDonald's (27.91%), Domino's Pizza (11.63%), Papa Johns Pizza (6.98%), Subway (6.98%), and Nacionsushi (6.98%). This indicates that a significant portion of Wendy's customers also visit these brands.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for better service.
Wendy's in Panama experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest workload occurring between 2:00 PM and 6:00 PM. Traffic is lowest between 1:00 AM and 6:00 AM. This data helps Wendy's optimize staffing and resource allocation.
Understanding consumer segments allows targeted marketing, improving engagement and ROI.
Wendy's consumer base in Panama shows a higher affinity among women (78%) and men (119%). Among generations, Gen X is overrepresented (107%), while Gen Y is underrepresented (64%). This suggests that Wendy's resonates more strongly with Gen X and men in Panama.