Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Panama and how they change over time
See what factors influence Subway performance in the Panama and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Subway is ahead of most brands
Sample of brands in the same percentile
An analysis of Subway' competitors in the Panama
An analysis of Subway' competitors in the Panama
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance in Panama is at the 57th percentile, indicating an average/above average market position. This means Subway performs better than many competitors in attracting customers. Performance peers in the same percentile range include Gong Cha and Little Caesars Pizza.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, directly impacting loyalty and brand reputation.
Subway's overall CSAT in Panama is 51%, a decrease of 4.2 percentage points year-over-year. In Panamá Province, CSAT is 41%, with a significant decrease of 13 percentage points. This suggests a need to address customer experience issues, particularly in Panamá Province, to improve satisfaction levels.
Average check reveals how much customers spend per visit, influencing revenue and profitability strategies.
The average check for Subway in Panamá Province is 8.5 PAB, with no growth compared to the previous year. The dynamic data shows average check values between 10.4 and 11.33 PAB during the observed months. This indicates a relatively stable spending pattern per customer visit.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Subway has 59 outlets in Panamá Province, representing the largest concentration. Panamá Oeste has 13 outlets, followed by Chiriquí with 6. This distribution highlights Panamá Province as the primary market for Subway in Panama, with other regions having fewer locations.
Identifying top competitors helps understand the competitive landscape and refine strategies to gain market share.
McDonald's is the top competitor for Subway in Panama, with a cross-visitation rate of 31.18%. Other key competitors include Domino's Pizza (8.60%), Niko's Café (8.60%), KFC (7.53%), and Pío Pío (6.45%). This indicates a significant overlap in customer base between Subway and McDonald's.
Traffic workload analysis helps optimize staffing and resource allocation based on peak hours.
Subway's traffic workload in Panama peaks between 12:00 PM and 2:00 PM, with the highest workload at 1:00 PM (52.49%). Traffic starts increasing significantly from 7:00 AM, reaching high levels until 8:00 PM. This data suggests the need for increased staffing and resources during these peak hours.
Understanding consumer segments allows for targeted marketing and product development strategies.
Subway's consumer base shows a higher affinity among men (index 148) compared to women (index 44). Among generations, Gen Z shows the highest affinity (index 228), while Gen X (index 64) and Gen Y (index 39) are under-indexed. This suggests that Subway is particularly appealing to Gen Z and men.