Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Waynes Coffee performance in the Sweden and how they change over time
See what factors influence Waynes Coffee performance in the Sweden and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Waynes Coffee' competitors in the Sweden
An analysis of Waynes Coffee' competitors in the Sweden
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Waynes Coffee's Market Performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in Sweden. This high percentile means that Waynes Coffee outperforms most competitors in attracting customer foot traffic. Performance peers in the same percentile range include Brisket & Friends, Cyrano, IKEA, Lemon Garden, Gamla Stans Lykta, and Restaurant Pelikan.
CSAT is crucial for understanding customer loyalty and identifying areas for service improvement to boost brand reputation and revenue.
Waynes Coffee's overall customer satisfaction (CSAT) is 80%, a decrease of 5.4 percentage points year-over-year. CSAT varies by county, with Dalarna and Södermanland Counties at 100%, Stockholm County at 88%, Östergötland County at 79%, and Skåne County at 77%. The downward trend in Östergötland County requires investigation.
Average check (or average spend) reveals how much customers spend, reflecting pricing strategy effectiveness and customer purchase habits.
The overall average check for Waynes Coffee is 109.6 SEK, a decrease of 1.4% year-over-year. Stockholm County has an average check of 116.7 SEK, while Skåne County has an average check of 110.7 SEK. The decrease indicates that customers spend less.
Outlet count indicates brand reach and market penetration, directly impacting accessibility and potential customer base.
Waynes Coffee has a varying number of outlets across different counties in Sweden. Stockholm County leads with 17 outlets, followed by Skåne County with 8. Other counties have fewer outlets, with Dalarna and Västernorrland at 4, Gävleborg and Västra Götaland at 3, and Östergötland, Södermanland, Västerbotten and Halland at 2. This distribution shows regional concentration.
Identifying top competitors helps to refine strategies by understanding market dynamics and consumer preferences in shared spaces.
The top competitors for Waynes Coffee, based on cross-visitation, are McDonald's (15.87%), Espresso House (12.70%), Max Burgers (10.32%), Subway (4.76%), and Bastard Burgers (4.76%). These brands capture a significant portion of Waynes Coffee customers, indicating potential overlap in target demographics or dining occasions.
Traffic workload measures when the business is busiest, helping with staffing, inventory, and promotion planning.
Waynes Coffee experiences peak traffic workload between 12:00 PM and 2:00 PM, with the highest workload at 1:00 PM (63.63%). Traffic gradually increases from 7:00 AM (7.31%) and declines after 4:00 PM (59.85%), reaching minimal levels by 8:00 PM. This data informs operational decisions, particularly staff scheduling.
Segment analysis is essential for targeted marketing, optimizing product appeal, and tailoring experiences to different consumer groups.
Women show a high affinity (109 index) towards Waynes Coffee, while men are slightly under-indexed (95 index). Gen Z exhibits a high affinity (162 index), followed by Gen Y (110 index). Gen X is under-indexed (59 index). Tailored marketing can leverage these insights.
