Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Waynes Coffee performance in the Sweden and how they change over time
See what factors influence Waynes Coffee performance in the Sweden and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Waynes Coffee is right in the middle
Sample of brands in the same percentile
An analysis of Waynes Coffee' competitors in the Sweden
An analysis of Waynes Coffee' competitors in the Sweden
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Waynes Coffee holds a market performance percentile of 53 in Sweden's Cafe & Restaurants industry, indicating an average market position. This suggests moderate brand visibility and customer engagement compared to its peers. Competitors in the same percentile range include Barrels, GREKISKA grill & bar, Bram's Burgers, BrewDog, Ölstugan Tullen, and Michelangelo.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. High CSAT scores correlate with positive word-of-mouth.
Waynes Coffee's overall CSAT is 79%, a decrease of 4.6 percentage points year-over-year. Dalarna County shows the highest CSAT at 100%, while Västra Götaland County has the lowest at 43%. The CSAT trend decreased slightly from July to September 2025, indicating a need to address customer concerns, especially in Västra Götaland.
Average check (transaction value) indicates customer spending habits and pricing effectiveness, influencing overall revenue and profitability.
The overall average check for Waynes Coffee is 129.2 SEK, an 8% increase year-over-year. Stockholm County has the highest average check at 150 SEK. The average check increased from 115.79 SEK in July 2025 to 143.75 SEK in September 2025, suggesting successful upselling or price adjustments.
Outlet count reflects brand reach and market penetration, influencing accessibility and overall revenue potential in different regions.
Waynes Coffee has 17 outlets in Stockholm County, the highest number in Sweden. Skåne County has 6 outlets, while Västernorrland County has 4. Other counties have fewer outlets, indicating potential for expansion in those regions to increase brand presence.
Identifying top competitors and cross-visitation patterns reveals direct rivals and shared customer base, informing competitive strategies and marketing efforts.
Espresso House (15.60%) and McDonald's (14.89%) are the top competitors for Waynes Coffee based on cross-visitation. Max Burgers (11.35%) also shows significant overlap in customer base. KFC (4.96%) and Subway (4.26%) have lower cross-visitation rates, suggesting a less direct competitive relationship.
Traffic workload analysis by hour reveals peak and off-peak times, enabling optimized staffing, resource allocation, and targeted promotions.
Waynes Coffee experiences peak traffic between 12:00 and 15:00, with the highest workload at 13:00 (61.02%). Traffic is minimal between 20:00 and 6:00. This data suggests the need for increased staffing during peak hours and potential for targeted promotions during slower periods.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Women are overrepresented among Waynes Coffee consumers (affinity index 119), while men are underrepresented (affinity index 89). Gen Y shows a high affinity (105), while Gen X (89) and Gen Z (62) are underrepresented. This suggests marketing should focus on female and Gen Y preferences.