Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wayback Burgers performance in the Canada and how they change over time
See what factors influence Wayback Burgers performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Wayback Burgers is right in the middle
Sample of brands in the same percentile
An analysis of Wayback Burgers' competitors in the Canada
An analysis of Wayback Burgers' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wayback Burgers' market performance is at the 50th percentile in Canada's Cafe & Restaurants industry, indicating an average market position. This means the brand's foot traffic share is typical compared to peers like Daldongnae Korean BBQ and BeaverTails, which are also at the 50th percentile.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and word-of-mouth referrals.
Wayback Burgers has a strong overall CSAT of 90% in Canada, though it decreased by 1.8 percentage points year-over-year. Saskatchewan shows the highest CSAT at 93% with a growth of 2.5 percentage points, while British Columbia has the lowest at 79% but with a significant growth of 36.2 percentage points.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
The overall average check for Wayback Burgers in Canada is CAD 22.1, a 1.7% increase year-over-year. Manitoba has the highest average check at CAD 25.2, while Saskatchewan has the lowest at CAD 18.4. All provinces show no growth in average check.
Outlet count indicates brand reach and market presence, affecting accessibility and brand awareness.
Wayback Burgers has 10 outlets in Alberta, the most in Canada. Manitoba has 5 outlets, while Saskatchewan has 4. New Brunswick, Ontario, British Columbia and Quebec each have 1 outlet, indicating a limited presence in those provinces.
Identifying top competitors helps a brand understand the competitive landscape and refine its strategies.
Wayback Burgers' top competitors in Canada, based on customer cross-visitation, are Tim Hortons (9.02%), McDonald's (8.63%), Subway (4.31%), Wendy's (3.53%), and Boston Pizza (3.53%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload analysis helps optimize staffing and resource allocation based on peak hours.
Wayback Burgers experiences peak traffic between 11 AM and 8 PM, with the highest workload at 66.49% at 6 PM. Traffic is minimal before 9 AM and after 10 PM, suggesting opportunities to optimize operational hours and staffing.
Understanding consumer segments allows for targeted marketing and product development strategies.
Wayback Burgers' customer base shows a high affinity towards women (index 93) and a very high affinity towards men (index 106). Gen Z shows a very high affinity (index 166), while Gen X (index 89) and Gen Y (index 75) are under-indexed, suggesting a need for targeted marketing efforts.