Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence USO performance in the United States and how they change over time
See what factors influence USO performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
USO is in the lower 23% of brands
Sample of brands in the same percentile
An analysis of USO' competitors in the United States
An analysis of USO' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
USO's market performance is in the lower 23%, indicating a below average market standing. This means USO captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Ruby’s Sourdough Pizza, Bob's Atomic Burgers, Portland Burger, Mr Gilberti's Place Chicago Pizza, Al's Pizza, and Sweet Susie's Frozen Treats.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
USO's top competitors based on cross-visitation are McDonald's and Starbucks (11.76% each), followed by Raising Cane's Chicken Fingers (7.84%), Morton's The Steakhouse and Wendy's (5.88% each). This indicates that customers who visit USO also frequently visit these brands.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation for optimal service.
USO experiences peak traffic between 12:00 PM and 2:00 PM, with the highest workload at 54.67% at 1:00 PM. Traffic is lowest between midnight and 3:00 AM. This data helps optimize staffing and resource allocation throughout the day.
Consumer segment analysis informs targeted marketing by understanding demographic preferences and tailoring strategies for each group.
USO's customer base shows a high affinity for women (143 index), indicating they are overrepresented compared to the average consumer. Gen X also shows high affinity (166 index). Gen Y is average (100 index). This suggests marketing should focus on these segments.