Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Trung Nguyên performance in the Vietnam and how they change over time
See what factors influence Trung Nguyên performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Trung Nguyên' competitors in the Vietnam
An analysis of Trung Nguyên' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Trung Nguyên is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Trung Nguyên's market performance is at the 53rd percentile, indicating an average market standing in Vietnam's Cafe & Restaurants industry. This means Trung Nguyên is performing comparably to peers like NONG - Farm To Grill, Wrap&Roll, Madame Thao Restaurant - Vietnamese Fusion & Vegan Food, Bia Ơi, Panda BBQ, and Chú Béo BBQ, which share the same percentile.
Competitor analysis identifies key players and customer overlap, informing competitive strategies and market positioning.
The top competitors for Trung Nguyên, based on cross-visitation, are Highlands Coffee (13.27%), Nhà hàng Cây Bàng (6.92%), Pizza 4P's (6.17%), Katinat (5.23%), and Starbucks (4.67%). This indicates that customers who visit Trung Nguyên also frequently visit these brands.
Traffic workload by hours reveals peak times, helping optimize staffing and resource allocation for better service.
Trung Nguyên experiences peak traffic workload between 6:00 AM and 12:00 PM, with the highest workload at 9:00 AM (61.33). Traffic gradually decreases throughout the afternoon and evening, reaching its lowest point between 1:00 AM and 5:00 AM.
Understanding consumer segments helps tailor marketing and product strategies to specific demographics for better engagement.
Women (78%) are overrepresented among Trung Nguyên's consumers, while men (118%) are also overrepresented. Gen X (152%) and Gen Y (119%) show high affinity, while Gen Z (56%) is underrepresented. This suggests that Trung Nguyên appeals more to older generations.