Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Toujours Mikes performance in the Canada and how they change over time
See what factors influence Toujours Mikes performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Toujours Mikes' competitors in the Canada
An analysis of Toujours Mikes' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Toujours Mikes is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Toujours Mikes' market performance is at the 53rd percentile, indicating an average market position. This suggests moderate competitive strength. Performance peers in the same range include State & Main, Gogi Korean BBQ, and Booster Juice.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Toujours Mikes' overall CSAT is 67%, a 4.9 percentage point increase year-over-year, indicating improved customer satisfaction. In Quebec, CSAT is 66%, with a 4.3 percentage point increase, showing positive regional performance.
Average check reveals spending per customer, crucial for revenue insights and pricing strategy optimization.
Toujours Mikes' overall average check is 34 CAD, a 15.4% increase year-over-year, suggesting customers are spending more. In Quebec, the average check is 34.2 CAD, showing stable regional spending.
Outlet count indicates brand reach and market presence, influencing accessibility and growth potential.
Toujours Mikes has 64 outlets in Quebec and 1 in Ontario. The concentration in Quebec indicates a strong regional presence, while Ontario represents a smaller footprint.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Toujours Mikes' top competitors include McDonald's (21.43% cross-visitation) and Tim Hortons (18.21% cross-visitation), indicating significant overlap in customer base. A&W Canada, Subway and St-Hubert are also competitors.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Toujours Mikes experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (62.92%). Traffic is minimal between 0:00 and 5:00.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance.
Women have an affinity index of 91, indicating they are slightly under-indexed. Men have an affinity index of 107, suggesting they are over-indexed. Gen X has a high affinity (198), while Gen Y (48) and Gen Z (47) are under-indexed.