Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Tortas Mapo performance in the Mexico and how they change over time
See what factors influence Tortas Mapo performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Tortas Mapo' competitors in the Mexico
An analysis of Tortas Mapo' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tortas Mapo is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the Cafe & Restaurants industry.
Tortas Mapo holds a market performance percentile of 98, indicating a leading position in Mexico's Cafe & Restaurants sector. This high percentile shows a strong competitive advantage and customer preference. Performance peers include Don Diego BBQ Juriquilla - Antea, Mariscos Puerto de Veracruz, Mia's HomeMade, El Campechano, Club de Pollos, and El Arrocero.
Customer satisfaction (CSAT) measures how well the brand meets customer expectations, impacting loyalty and repeat business in the Cafe & Restaurants industry.
Tortas Mapo's overall CSAT is 68%, a decrease of 10.6 percentage points year-over-year. In Puebla, CSAT mirrors the overall value at 68%, with a similar decrease. This decline suggests a need to investigate and address factors impacting customer satisfaction to maintain and improve customer loyalty.
Average check reflects customer spending per visit, influencing revenue and profitability in the Cafe & Restaurants industry. Higher spending means more revenue.
Tortas Mapo's average check is 128.6 MXN, showing a substantial increase of 157.1% year-over-year. In Puebla, the average check is also 128.6 MXN, but no growth data is available. This indicates significant growth in customer spending, positively impacting revenue.
Number of outlets indicates brand reach and market presence. More outlets often translate to greater market share and customer accessibility.
Tortas Mapo has 14 outlets in Puebla. This number reflects the brand's established presence in the region and its capacity to serve the local market, though it gives no data for market dominance.
Competitor analysis identifies key players and cross-visitation patterns, informing competitive strategies and customer retention efforts for Tortas Mapo.
Tortas Mapo's main competitors include Taquería la Oriental (15% cross-visitation), Carnitas la Piedad Michoacán (10%), Little Caesars (10%), VIPS (7.5%), and Mi Viejo Café (5%). These brands share Tortas Mapo's customer base, indicating potential areas for competitive focus and differentiation strategies.
Traffic workload identifies peak hours, aiding staffing and resource allocation for optimal service and customer experience in Cafe & Restaurants.
Tortas Mapo experiences peak traffic between 11 AM and 3 PM, with the highest workload at 2 PM (62.32%). There is no traffic from 6 PM to 8 AM. These insights facilitate optimized staffing and resource management to meet customer demand during peak times.
Consumer segments reveal demographic preferences, guiding marketing and product strategies to better meet diverse customer needs by gender and generation.
Tortas Mapo's consumer base shows a higher affinity towards Men (127 index) and Gen Y (172 index) segments, while Women have an under-indexed affinity (63). This means Men and Gen Y are overrepresented in the customer base, suggesting potential opportunities to tailor marketing efforts and product offerings to align with their preferences.