Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence TOMATO performance in the Japan and how they change over time
See what factors influence TOMATO performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of TOMATO' competitors in the Japan
An analysis of TOMATO' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
TOMATO is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand's competitive strength and customer preference within the Cafe & Restaurants industry, indicating overall market share.
TOMATO holds a leading position in Japan's Cafe & Restaurants market, ranking in the top 1% based on foot traffic. This signifies strong brand preference and a substantial market presence. Performance peers within the same percentile range include キングタコス, 炭火焼肉 萬まる 川東店, Shin, Akabekoya, 昭和焼肉ホルえもん 名古屋駅本店, and Shinanosuke, indicating competitive intensity at the top.
Customer satisfaction (CSAT) measures how well TOMATO meets customer expectations, influencing loyalty and repeat business crucial for sustained growth.
TOMATO's overall CSAT is 61%, a decrease of 10.7 percentage points year-over-year. CSAT varies by prefecture: Saitama Prefecture shows the highest satisfaction (78%), while Tochigi Prefecture has the lowest (38%). A downward trend is observed across prefectures, indicating a potential need to address service or product concerns to improve customer sentiment.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer value perception for revenue optimization.
The overall average check for TOMATO is 909.1 JPY, showing a 1.2% increase year-over-year. In Kanagawa Prefecture, the average check is 750 JPY with no growth. The average check shows an upward trend, peaking in July 2025, suggesting successful upselling or menu adjustments, but regional variations need monitoring.
Outlet count indicates brand reach and market penetration, critical for accessibility and capturing diverse customer bases across regions.
TOMATO has varying outlet distribution across Japan. Oita and Saitama Prefectures lead with 4 outlets each. Aichi and Miyagi Prefectures have 3. Nagano, Miyazaki, Hyogo, Nagasaki, Aomori and Okinawa Prefectures have 2. This geographic distribution highlights key areas of operation and potential expansion opportunities.
Identifying top competitors helps TOMATO understand its competitive landscape, benchmark performance, and refine strategies to gain market share.
TOMATO's top competitors based on customer cross-visitation are Saizeriya and Yoshinoya (10.87% each), followed by Sukiya, Starbucks, and McDonald's (10.14% each). This reveals that customers who visit TOMATO also frequent these brands, suggesting similar customer preferences or needs, which could inform competitive strategies.
Traffic workload patterns expose peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize bottlenecks.
TOMATO's traffic workload peaks between 11 AM and 6 PM, with the highest traffic around 12-1 PM (59.22% and 59.53% respectively). Traffic is minimal between 3 AM and 6 AM. These insights allow for strategic staffing during peak hours to ensure optimal service and customer satisfaction.
Understanding consumer segments by gender and generation allows for targeted marketing and tailored offerings, maximizing engagement and brand resonance.
TOMATO's customer base shows a slight over-representation of women (101 affinity index) and men (100 affinity index). Gen X shows a high affinity (159 affinity index), indicating they are strongly over-represented. Gen Y is also over-represented (116 affinity index). This suggests that TOMATO appeals more to these generations than other demographics.