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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence The Yellow Bowl performance in the India and how they change over time
See what factors influence The Yellow Bowl performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Yellow Bowl' competitors in the India
An analysis of The Yellow Bowl' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
The Yellow Bowl is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s foot traffic share, revealing competitive strength and customer preference in the industry.
The Yellow Bowl's Market Performance is at the 98th percentile, making it a leading brand. This indicates a strong market standing relative to competitors like Mulbagal Dosa Corner, Peshawri, ANNA, The Flamingo, Thakkar's Hotel Jalaram Kathiyawadi, and Bean Stop, who share a similar percentile.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and revenue. Tracking CSAT helps identify areas for improvement and strengthens customer relationships.
The Yellow Bowl's overall CSAT is 56%, a decrease of 10 percentage points year-over-year. CSAT varies by location; Uttar Pradesh shows 58% satisfaction with a 2.5 percentage point increase, while Delhi has 53% with an 18.3 percentage point decrease. Focus on improving CSAT in Delhi is needed.
Average Check (transaction value) indicates spending per customer. Monitoring it helps optimize pricing and promotions to boost revenue and profitability.
The Yellow Bowl's overall Average Check is 401.9 INR, a 5.3% increase year-over-year. Average Check varies by location; Uttar Pradesh shows 455.2 INR, while Delhi has 340 INR. Growth strategies should consider location differences.
Number of outlets indicates market presence and reach. Tracking outlet count helps evaluate expansion effectiveness and market penetration strategies.
The Yellow Bowl has 11 outlets in Delhi and 10 in Uttar Pradesh. This reflects the brand's physical presence across these states, which informs understanding of the brand's reach.
Identifying main competitors through cross-visitation is crucial for strategic benchmarking and gaining competitive advantages in marketing and product development.
The top competitors for The Yellow Bowl, based on customer cross-visitation, are McDonald's (13.13%), Domino's Pizza (8.08%), Bikanervala (7.07%), Haldiram's (5.05%), and Burger King (4.04%). These brands attract a portion of The Yellow Bowl's customers.
Understanding traffic workload by hours helps optimize staffing and operations. Analyzing peak hours ensures sufficient resource allocation.
The Yellow Bowl experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (60.82%). Staffing and resources should be optimized to meet demand during these peak hours.
Understanding consumer segments by gender and generation is important for targeted marketing and positioning strategies to enhance customer engagement.
The Yellow Bowl's customer base shows an affinity index of 95 for Women and 102 for Men. Among generations, Gen X shows an index of 98, Gen Y shows 90, while Gen Z significantly over-indexes at 190, indicating a high affinity.