Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Yellow Bowl performance in the India and how they change over time
See what factors influence The Yellow Bowl performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
The Yellow Bowl is in the lower 36% of brands
Sample of brands in the same percentile
An analysis of The Yellow Bowl' competitors in the India
An analysis of The Yellow Bowl' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Yellow Bowl is in the lower 36% of brands in India's Cafe & Restaurants industry. This indicates a lagging market position compared to competitors. Performance peers in the same percentile range include Hotel Daawat, Memories Restobar, The Persian Table, Lé ayat - Café & Lounge, Shri Jambheshwar Sudh Bhojnalay Shri Shyam Rasoi, and Xero Degrees.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue.
The Yellow Bowl's overall customer satisfaction is 53%, a decrease of 15.6 percentage points year-over-year. CSAT is 54% in Uttar Pradesh and 52% in Delhi, both showing a decrease. This indicates a decline in customer happiness, potentially impacting future sales and brand perception.
Average check (Avg Check) indicates how much customers spend per visit, reflecting menu pricing, customer spending habits and revenue.
The Yellow Bowl's overall average check is 408.3 INR, a 13.1% increase year-over-year. In Uttar Pradesh, the average check is 464.9 INR, while in Delhi, it is 325.6 INR. This shows increased spending per customer, potentially due to menu changes or customer behavior.
Number of outlets indicates brand's reach and market presence. More outlets can lead to greater brand awareness and accessibility.
The Yellow Bowl has 11 outlets in Delhi and 11 outlets in Uttar Pradesh. This shows an equal distribution of outlets across these two states, indicating a balanced market presence in these regions.
Competitor analysis reveals key players and customer preferences, informing strategic decisions and competitive positioning.
The top competitors for The Yellow Bowl, based on customer cross-visitation, are McDonald's (11.54%), Bikanervala (10.26%), Haldiram's (8.97%), Burger King (3.85%), and Domino's Pizza (3.85%). This indicates that customers who visit The Yellow Bowl also frequently visit these fast-food and casual dining chains.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
The Yellow Bowl experiences peak traffic between 6 PM and 8 PM, with the highest workload at 60.52% at 8 PM. Traffic is minimal before 10 AM. This data helps optimize staffing and resource allocation during peak hours to improve customer service.
Understanding consumer segments allows targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
The Yellow Bowl's customer base shows high affinity among women (77%) and Gen Z (192%). Men are overrepresented (110%), while Gen X is also overrepresented (110%). Gen Y is underrepresented (90%). This suggests targeted marketing towards women and Gen Z could be effective.