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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Taco Maker performance in the United States and how they change over time
See what factors influence The Taco Maker performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
The Taco Maker is in the lower 43% of brands
Sample of brands in the same percentile
An analysis of The Taco Maker' competitors in the United States
An analysis of The Taco Maker' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's foot traffic share, indicating competitive strength and customer preference in the industry.
The Taco Maker's market performance is in the lower 43%, indicating a below average market standing. This suggests that the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Native Grill & Wings, Jeff Ruby's Steakhouse, El Inka Grill, Lilys Chocolate & Coffee, Hong BBQ & Hot Pot, and China Garden.
Identifying top competitors helps understand market dynamics and benchmark performance, informing strategies to gain a competitive edge.
The top competitors for The Taco Maker, based on customer cross-visitation, are Burger King (21.54%), McDonald's (17.07%), Church's Chicken (15.04%), Wendy's (14.63%), and El Mesón Sandwiches (11.38%). This indicates that customers who visit The Taco Maker also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing, resource allocation, and optimized service during busy periods.
The Taco Maker experiences peak traffic workload between 10 AM and 8 PM, with the highest activity between 1 PM and 6 PM. Traffic is minimal during the night and early morning hours. This data suggests optimal staffing and resource allocation should focus on the midday and afternoon periods.
Analyzing consumer segments by gender and generation informs targeted marketing, product development, and positioning strategies for better engagement.
Women are overrepresented among The Taco Maker's consumers (106 affinity index), while men are underrepresented (94 affinity index). Gen X (116 affinity index) and Gen Z (113 affinity index) are overrepresented, while Gen Y (79 affinity index) is underrepresented. This suggests a high affinity among Gen X and Gen Z consumers.