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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Soup Spoon performance in the Singapore and how they change over time
See what factors influence The Soup Spoon performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Soup Spoon' competitors in the Singapore
An analysis of The Soup Spoon' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
The Soup Spoon is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Soup Spoon's market performance is at the 66th percentile in Singapore's Cafe & Restaurants industry, indicating an average/above average market standing. This means The Soup Spoon is performing better than 66% of brands in the industry. Performance peers in the same percentile range include Fortuna - Italian Pizza & Pasta Restaurant, Erode Amman Mess (ஈரோடு அம்மன் மெஸ்), Marché, Hansang Korean Family Restaurant, Go-Ang Pratunam Chicken Rice, and 海底捞.
Competitor analysis identifies key rivals, informing competitive strategies and differentiation efforts.
The top competitors of The Soup Spoon, based on customer cross-visitation, are Swensen's (2.76), Poulet (2.36), Guzman Y Gomez (2.36), WOK HEY (1.97), and KFC (1.97). This indicates that customers who visit The Soup Spoon also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency.
The Soup Spoon experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest workload around 6:00 PM (60.98). There is no traffic between 10:00 PM and 9:00 AM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
The Soup Spoon's customer base shows a high affinity towards women (index 110) and Gen X (index 144). Gen Y is average (index 100), while Gen Z is under-indexed (index 82). This suggests that marketing efforts could be tailored to appeal more to women and Gen X.