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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence The Lassi Corner performance in the India and how they change over time
See what factors influence The Lassi Corner performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Lassi Corner' competitors in the India
An analysis of The Lassi Corner' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
The Lassi Corner is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, indicating its competitive strength and customer preference within the cafe and restaurant industry.
The Lassi Corner holds a leading position with a percentile of 98, placing it in the top 2% of brands. This indicates a strong market presence and customer preference compared to peers like Segundo Bairro Goan Restaurant and Bar, Terrassen Cafe, The Soundtrack Cafe, Navratna Hotel, Sigdi Restaurant, and Sai Rajpoot.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation, making it crucial for long-term business success.
The Lassi Corner's overall CSAT is 71%, a 13.5 percentage point decrease year-over-year. Karnataka shows a CSAT of 74%, with a 14 percentage point decrease. This indicates a need to address factors affecting customer satisfaction to prevent further decline and retain customers.
Average check (transaction value) reflects spending habits and menu pricing effectiveness, impacting revenue and profitability per customer.
The overall average check for The Lassi Corner is 205.9 INR, a 24.3% decrease year-over-year. In Karnataka, the average check is 193.3 INR, with no change. Telangana shows an average check of 190.9 INR, also with no change. The decrease in average check signals a need to evaluate pricing and offerings.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and customer accessibility across regions.
The Lassi Corner has a significant presence in Karnataka with 43 outlets. Telangana and Tamil Nadu each have 20 outlets, while Andhra Pradesh has 14. Maharashtra, Gujarat, Odisha, Chhattisgarh, and Haryana have fewer outlets. The distribution of outlets shows regional market focus.
Analyzing competitors reveals market dynamics and customer preferences, guiding strategic positioning and competitive advantage efforts.
Domino's Pizza (10.75%) is the top competitor visited by The Lassi Corner's customers, followed by KFC (5.38%). Pizza State (4.30%), McDonald's (3.23%), and Pizza Hut (3.23%) also attract Lassi Corner's customers. This indicates a competitive landscape where pizza chains are frequented by similar customer base.
Traffic workload analysis by hours helps optimize staffing and resource allocation, ensuring efficient service during peak times.
The Lassi Corner experiences peak traffic between 4 PM and 8 PM, with the highest workload around 6 PM. Traffic starts increasing significantly around 10 AM and remains high until 9 PM, suggesting the need for optimal staffing and resource allocation during these hours.
Understanding consumer segments allows targeted marketing, enhancing engagement and brand resonance by catering to specific demographic preferences.
Women are a highly represented segment with an affinity index of 75, men show 109 index. Gen X are also a represented segment with an affinity index of 75, Gen Y show 110 index, while Gen Z are under-indexed (32). This suggests that marketing efforts should be tailored differently to each segment.