Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence The Jolly Miller Cafe performance in the Australia and how they change over time
See what factors influence The Jolly Miller Cafe performance in the Australia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
The Jolly Miller Cafe is in the top 1% of brands
Sample of brands in the same percentile
An analysis of The Jolly Miller Cafe' competitors in the Australia
An analysis of The Jolly Miller Cafe' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
The Jolly Miller Cafe holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference relative to its competitors: Lune Croissanterie, Grand Dynasty Yumcha and Seafood Restaurant, Suliya Bistro Lidcombe, Eastbank Cafe.bar.pizzeria, Kolapasi Indian Kitchen, 小李哥大锅菜 Brother Lee Big Pot Dishes.
Customer Satisfaction (CSAT) is a crucial indicator of customer loyalty and overall brand health, directly impacting revenue and reputation.
The Jolly Miller Cafe's overall customer satisfaction is 72%, a decrease of 11.8 percentage points year-over-year. This shows a decline in customer sentiment. In Victoria, the customer satisfaction mirrors the overall at 72%, also reflecting an 11.8 percentage point decrease. Focus should be made on customer satisfaction and loyalty improvements.
Average Check reveals customer spending habits and influences pricing and marketing strategies to optimize revenue per transaction.
The Jolly Miller Cafe's overall average check is 33 AUD, a decrease of 11.2% year-over-year. This suggests customers are spending less per visit. The average check in Victoria is consistent with the overall average. Further investigation is needed to determine the reason of the decrease.
Number of Outlets reflects brand reach and market coverage, vital for accessibility and growth opportunities in strategic locations.
The Jolly Miller Cafe has 13 outlets in Victoria. This number reflects the brand's current market penetration in the region and potential for future expansion. No changes where observed over the year.
Competitor analysis is important to identify market rivals and understand customer preferences, enabling strategic positioning and differentiation.
McDonald's leads in cross-visitation (20%) among The Jolly Miller Cafe customers, followed by Hungry Jack's Burgers (8.33%), KFC (7.5%), Subway (6.67%), and The Coffee Club (4.17%). These brands represent the most common alternatives or complements chosen by Jolly Miller's customer base.
Traffic workload analysis reveals peak hours, enabling effective staffing and resource allocation to optimize customer service and operational efficiency.
The Jolly Miller Cafe experiences peak traffic between 11 AM and 1 PM, with the highest workload at 12 PM (65.04%). Traffic starts to increase around 6 AM, peaks midday, then declines significantly after 4 PM. The lowest traffic is during night hours (0 AM - 5 AM and 6 PM - 11 PM).
Understanding consumer segments enables targeted marketing and product strategies, maximizing relevance and engagement with specific customer groups.
The Jolly Miller Cafe's customer base shows a high affinity towards women (96%), indicating a slightly under-indexed engagement compared to the average. Men shows a higher affinity (103%). The brand also shows extremely high affinity to Gen Y (170%), indicating they are heavily over-represented among the customers.