Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Harvest Cakes performance in the Indonesia and how they change over time
See what factors influence The Harvest Cakes performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
The Harvest Cakes is right in the middle
Sample of brands in the same percentile
An analysis of The Harvest Cakes' competitors in the Indonesia
An analysis of The Harvest Cakes' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Harvest Cakes holds a market performance percentile of 52 in Indonesia's Cafe & Restaurants industry, indicating an average market standing. This means the brand captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile range include Titik Koma, Mie Gacoan Sungailiat, KOPI LIMA, LA, Haraku Ramen Halal, Tunjungan Plaza 3, nüde cafe, and Mie Gacoan Tondano.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
The Harvest Cakes boasts a high overall customer satisfaction (CSAT) of 91% in Indonesia, with a significant increase of 6.3 percentage points year-over-year. Sulawesi shows the highest CSAT at 97%, while Lesser Sunda Islands has a lower CSAT at 81%. This indicates strong positive customer sentiment, particularly in Sulawesi, but highlights an area for improvement in Lesser Sunda Islands.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The Harvest Cakes shows regional variations in average check. Sulawesi leads with an average check of 235.8K IDR, while Java's average check is 212.6K IDR. The overall average check and year-over-year change are not available. This suggests customers in Sulawesi tend to spend more per visit compared to those in Java.
Outlet count indicates market reach and expansion, influencing brand visibility and accessibility.
The Harvest Cakes has a strong presence in Java with 78 outlets, significantly more than other regions. Sumatra, Kalimantan and Sulawesi each have 9, 5, and 5 outlets respectively, while Lesser Sunda Islands has 3. This distribution highlights Java as the brand's primary market, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The Harvest Cakes' customers also frequently visit Pizza Hut (9.29%), McDonald's (8.74%), KFC (6.01%), Richeese Factory (5.46%), and Solaria (4.37%). This cross-visitation data suggests these brands are key competitors, indicating shared customer bases and potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
The Harvest Cakes experiences peak traffic workload between 15:00 and 19:00 (3 PM to 7 PM), with the highest workload at 68.55% at 18:00 (6 PM). Traffic is minimal during early morning hours. This data suggests optimal staffing and resource allocation should focus on the afternoon and early evening hours.
Understanding consumer segments enables targeted marketing and product development strategies.
The Harvest Cakes' consumer base shows a higher affinity among women (86%) and men (119%). Among generations, Gen X shows an affinity index of 107%, Gen Y 103%, and Gen Z 97%. This suggests that the brand resonates more strongly with Gen X and Gen Y, while Gen Z is under-indexed.
Cafés & Restaurants