Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Coffee performance in the Mexico and how they change over time
See what factors influence The Coffee performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Coffee' competitors in the Mexico
An analysis of The Coffee' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
The Coffee is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Coffee's market performance is at the 49th percentile in Mexico's Cafe & Restaurants industry, indicating a below average/lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same percentile range include La Chata, Sal e Brasa Reforma, Carajillo, Café La Flor De Córdoba, Gran Café de la Parroquia, and Bobo Burgers.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Starbucks is the top competitor for The Coffee, with a cross-visitation rate of 6.69%. Other competitors include La Casa de Toño (2.46%), Carl's Jr. (1.76%), Taquería Orinoco (1.76%), and Toks (1.76%). This indicates that customers of The Coffee also frequently visit these brands.
Traffic workload shows peak hours, helping optimize staffing and resource allocation.
The Coffee experiences peak traffic between 11 AM and 7 PM, with the highest workload around 6 PM (50.34%). Traffic is minimal between midnight and 6 AM. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Understanding consumer segments allows for targeted marketing and product development.
Women are overrepresented among The Coffee's customers (affinity index of 105), while men are underrepresented (affinity index of 96). Gen Y is highly overrepresented (affinity index of 147), while Gen X (31) and Gen Z (58) are underrepresented. This suggests a strong affinity among Gen Y customers.