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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Burger Club performance in the India and how they change over time
See what factors influence The Burger Club performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
The Burger Club is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of The Burger Club' competitors in the India
An analysis of The Burger Club' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Burger Club is in the lower 44% of brands, indicating a below average market standing. This suggests the brand captures less foot traffic compared to its peers. Performance peers in the same percentile: Hotel Aaradhya Veg Non Veg Family Restaurant, Tibrewala's Farm, Lyla Bombay, Sai Leela, Yanki, and Cosy Pub.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT scores often correlate with increased customer retention.
The Burger Club's overall CSAT is 65%, a significant increase of 11.3 percentage points year-over-year. Haryana shows the highest CSAT at 88%, followed by Uttar Pradesh at 71% and Delhi at 58%. This indicates strong positive sentiment, especially in Haryana.
Average check (transaction value) reveals spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for profitability.
The Burger Club's overall average check is 353.9 INR, a decrease of 11.4% year-over-year. Delhi has the highest average check at 407 INR, while Haryana's is 181.3 INR. This decline suggests customers are spending less per visit.
Outlet count indicates brand reach and growth. Tracking this KPI helps assess market penetration and expansion effectiveness across different regions.
The Burger Club has 22 outlets in Delhi, 4 in Uttar Pradesh, 3 in Haryana, and 1 each in Gujarat and Odisha. Delhi dominates the outlet presence, indicating a strong regional focus.
Competitor analysis identifies key rivals and their market share. This insight informs strategies to gain a competitive edge and attract customers from competitors.
The top competitors for The Burger Club are Burger King (7.45% cross-visitation), McDonald's (6.38%), Haldiram's (6.38%), Domino's Pizza (5.32%), and KFC (4.26%). These brands are frequently visited by The Burger Club's customers.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding these patterns optimizes customer service and operational efficiency.
The Burger Club experiences peak traffic between 6 PM and 8 PM, with the highest workload at 7 PM (56.06%). Traffic is minimal between 4 AM and 7 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies to resonate with specific demographics.
Women are overrepresented (affinity index 103) and Men are slightly underrepresented (affinity index 99). Gen Y shows high affinity (affinity index 122), while Gen X (affinity index 17) and Gen Z (affinity index 88) are underrepresented.