Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Alley performance in the Malaysia and how they change over time
See what factors influence The Alley performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
The Alley is in the lower 33% of brands
Sample of brands in the same percentile
An analysis of The Alley' competitors in the Malaysia
An analysis of The Alley' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Alley's market performance is in the lower 33% in Malaysia's Cafe & Restaurants industry. This indicates a lagging position compared to competitors. Performance peers in the same range include Richeese Factory Vivacity Megamall, 一碟一味, Yee Fung Laksa, Street Hainan Chicken Rice Shop (Metro Prima), YONNY鱼你Bukit Tinggi 2, and Bedouin Arabian Cuisine.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
The top competitors for The Alley, based on customer cross-visitation, are Mixue Soho Ipoh (9.43%), Tong Luo Wan Kopitiam 铜锣湾茶餐厅 (7.55%), KFC (5.66%), McDonald's (5.66%), and Starbucks (5.66%). This indicates that customers who visit The Alley also frequent these establishments.
Traffic workload reveals peak hours and customer flow, optimizing staffing and resource allocation.
The Alley experiences peak traffic workload between 4 PM and 10 PM, with the highest workload at 56.22% at 9 PM. Traffic is minimal between midnight and 8 AM. This data suggests the need for increased staffing and resources during peak hours.
Consumer segments inform targeted marketing by understanding audience demographics and preferences.
The Alley's customer base shows a higher affinity among women (63% representation, -24.86 delta) and a very high affinity among men (134% representation, 22.69 delta). Gen Z shows a very high affinity (249% representation, 100 delta), while Gen Y shows a lower affinity (61% representation, -26.15 delta).