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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Alley performance in the Japan and how they change over time
See what factors influence The Alley performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Alley' competitors in the Japan
An analysis of The Alley' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
The Alley is in the lower 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Alley's market performance is in the lower 20%, indicating a critically low market standing. This means The Alley captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Ariso Sushi, Carinho, Mon, ホルモン光, Mikkeller, and Bar MOANA.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
The Alley's overall CSAT is 67%, a 3.2 percentage point increase year-over-year, indicating improved customer happiness. However, CSAT in Hyogo Prefecture is 63%, with a significant decrease of 19.5 percentage points, suggesting a need for focused improvement efforts in that region.
Outlet count indicates brand reach and growth. More outlets can increase market presence and accessibility, driving revenue and brand awareness.
The Alley has a total of 9 outlets across Japan. Hyogo Prefecture has the most outlets (3), followed by Kanagawa Prefecture (2). Saitama, Osaka, Aichi, and Hokkaido Prefectures each have 1 outlet, indicating uneven distribution across the country.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs strategies to attract and retain customers.
The Alley's top competitors based on cross-visitation are Starbucks and McDonald's (16%), followed by Sukiya, Yoshinoya, and Gong Cha (12%). This indicates that customers who visit The Alley also frequently visit these established brands.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
The Alley experiences peak traffic workload between 10 AM and 9 PM, with the highest traffic around 3 PM (65.24%). There is no traffic between 10 PM and 9 AM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments by Gender and Generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a high affinity (112 index) for The Alley, while men are under-indexed (91 index). Gen Y demonstrates a very high affinity (192 index), suggesting strong engagement from this generation. Marketing efforts should focus on these segments.