Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gong Cha performance in the Japan and how they change over time
See what factors influence Gong Cha performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Gong Cha is right in the middle
Sample of brands in the same percentile
An analysis of Gong Cha' competitors in the Japan
An analysis of Gong Cha' competitors in the Japan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gong Cha's market performance in Japan is at the 52nd percentile, indicating an average market standing. This suggests moderate brand visibility and customer traffic compared to competitors. Performance peers in the same range include Fuji Soba, Shabu-shabu Tonton, and Ganko.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. High CSAT indicates effective customer service.
Gong Cha's overall CSAT in Japan is 62%, up 11.3 percentage points year-over-year, showing improved customer sentiment. Kanagawa Prefecture leads with 79% CSAT, indicating strong regional performance. This suggests positive trends in customer experience.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue and profitability. Monitoring trends informs pricing strategies.
Gong Cha's overall average check in Japan is 667.6 JPY, down 1.5% year-over-year. Aichi Prefecture has the highest average check at 590.9 JPY. This indicates a slight decrease in customer spending per visit.
Outlet count indicates market presence and expansion strategy, affecting brand accessibility and revenue potential. Growth reflects business development.
Gong Cha has 20 outlets each in Kanagawa and Osaka Prefectures, the highest number among the listed regions in Japan. Chiba Prefecture follows with 18 outlets. This highlights key areas of market concentration.
Identifying top competitors and cross-visitation patterns helps refine marketing strategies and understand customer preferences within the industry.
Starbucks is the top competitor for Gong Cha in Japan, with a cross-visitation rate of 18.13%. McDonald's follows at 11.54%. This indicates a significant overlap in customer base with these major chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and improving customer experience.
Gong Cha experiences peak traffic workload between 10:00 and 20:00, with the highest activity around 13:00-15:00. Minimal traffic occurs between 0:00 and 9:00. This data informs operational planning.
Understanding consumer demographics allows for targeted marketing, tailored product offerings, and improved customer engagement based on segment preferences.
Gong Cha's customer base in Japan shows a high affinity among women (117 index) and under-indexed among men (88 index). Gen Y and Gen Z are overrepresented (128 index each), while Gen X is underrepresented (41 index).