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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Alley performance in the Canada and how they change over time
See what factors influence The Alley performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Alley' competitors in the Canada
An analysis of The Alley' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
The Alley is in the lower 40% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Alley's market performance is in the lower 40% percentile, indicating a below-average market position. This means The Alley captures less foot traffic compared to most competitors in Canada's Cafe & Restaurants industry. Performance peers in the same percentile range include Imperial cafe & Lounge, BOULANGERIE ANGE, Kozak Ukrainian, Garage Steakhouse & Grill, Kulhad Chai Bar, and tandoori palace.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
The Alley's overall CSAT is 73%, a slight decrease of 1 percentage point year-over-year. Alberta shows high satisfaction (87%), while British Columbia has significantly lower satisfaction (27%). CSAT fluctuated between 69.64% and 76.56% during the reporting period.
Outlet count indicates brand reach and expansion. More outlets can mean greater market presence and accessibility for customers.
The Alley has 34 outlets in Canada. Ontario has the most outlets (25), followed by Alberta (5), Manitoba (2), and British Columbia and Quebec (1 each).
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning efforts.
The top competitors for The Alley, based on cross-visitation, are McDonald's (9.47%), Starbucks (7.69%), Tim Hortons (7.10%), Gyubee Japanese Grill (3.55%), and Pizza Nova (2.37%). This indicates that customers who visit The Alley also frequently visit these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
The Alley experiences peak traffic workload between 11 AM and 10 PM, with the highest traffic between 7 PM and 8 PM (62.04% and 62.35% respectively). Traffic is minimal between midnight and 9 AM.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies for better engagement.
The Alley's customer base shows a slightly higher affinity among women (Index 106) compared to men (Index 95). Gen Z shows a very high affinity (Index 233), while Gen Y also shows high affinity (Index 107). Gen X is under-indexed (Index 22).