Search among the top brands by number of locations
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Managing Partner, Global Business Development
In Cafés & Restaurants
·Jun – Aug 25
Thaï Street Food is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Thaï Street Food performance in the France and how they change over time
See what factors influence Thaï Street Food performance in the France and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Thaï Street Food' competitors in the France
An analysis of Thaï Street Food' competitors in the France
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Thaï Street Food's MARKET PERFORMANCE in France is at the 99th percentile, indicating a leading position. This signifies that the brand captures a significant share of customer traffic. Peers in the same range include les 2 tours, Terres de Café, Cali Kitchen | Brunch, CHESTER Pub, Louise de Bretagne, and Pizzou.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty and the likelihood of repeat business and positive recommendations.
Thaï Street Food's overall CSAT is 65%, a decrease of 12.3 percentage points year-over-year. The CSAT in Metropolitan France mirrors this overall value. This indicates a concerning decline in customer happiness, potentially impacting future growth and brand perception.
Average check reveals customer spending habits, directly impacting revenue and profitability, while also informing pricing strategies.
The average check for Thaï Street Food is 13.80 EUR, a decrease of 10.7% year-over-year. This suggests customers are spending less per visit. The average check in Metropolitan France is also 13.80 EUR. Declining spending may require review of menu pricing or offerings.
Outlet count indicates brand reach and market presence, reflecting expansion efforts and potential revenue streams.
Thaï Street Food has 12 outlets in Metropolitan France. The outlet count reflects the current scale of the business. Monitoring changes in this metric is important for tracking expansion.
Identifying top competitors through cross-visitation patterns helps refine marketing strategies and understand consumer preferences.
Customers of Thaï Street Food also visit Quick (6.92%), McDonald's (6.15%), Burger King (5.38%), KFC (3.85%), and Glacier Marie Louise Grau d'Agde (3.08%). This reveals that Thaï Street Food competes with fast-food chains. Understanding these co-visitation patterns can inform competitive strategies.
Understanding peak traffic hours allows for efficient staffing and resource allocation, maximizing customer service and revenue.
Thaï Street Food experiences peak traffic workload between 11:00 AM and 1:00 PM and again from 6:00 PM to 9:00 PM, with the highest workload at 8:00 PM. This suggests lunch and dinner rushes. Staffing and promotions should align with these peak hours to optimize sales and service.
Analyzing consumer segments by gender and generation informs targeted marketing, improving engagement and brand affinity.
Thaï Street Food is popular with Women (93 affinity index) and highly popular with Men (106 affinity index). Gen Y and Z are overrepresented (149 and 167 affinity index respectively) while Gen X is underrepresented (22 affinity index). Marketing efforts should focus on key groups while considering approaches to engage Gen X.