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Managing Partner, Global Business Development
See what factors influence Tchibo im Supermarkt performance in the Turkey and how they change over time
See what factors influence Tchibo im Supermarkt performance in the Turkey and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Tchibo im Supermarkt' competitors in the Turkey
An analysis of Tchibo im Supermarkt' competitors in the Turkey
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tchibo im Supermarkt is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, reflecting customer preference and competitive strength within the Cafe & Restaurants industry.
Tchibo im Supermarkt holds a leading position with a market performance of 98 in Turkey, placing it in the top 2% of brands. This high percentile indicates strong customer preference and a significant market share compared to its peers like Fatih Belediyesi Çatladıkapı Sosyal Tesisleri, Keser Balık Evi, Brekkie, Big boss cafe & restaurant, 1Patroon Cafe & Restaurant and Çiğköfteci Ömer Usta.
Customer Satisfaction (CSAT) indicates loyalty. Tracking CSAT helps understand if customers are happy and identify areas for improving their experience.
Tchibo im Supermarkt demonstrates a solid customer satisfaction with an overall CSAT score of 74%, showing a positive increase of 3.1pp year-over-year. The Aegean Region leads with a CSAT of 90%, while Marmara Region scores 69%, and Central Anatolia Region shows 63%. This indicates varied satisfaction levels across regions, suggesting area-specific improvements may be beneficial.
Average Check reflects spending habits, crucial for revenue strategies. Monitoring it helps optimize pricing and product offerings to boost sales.
Tchibo im Supermarkt's overall average check is 309.9 TRY, a significant 71.7% increase year-over-year. The Aegean Region shows an average check of 350 TRY, while the Marmara Region records 305.8 TRY. Fluctuations in monthly averages (337.04 TRY in May, 364.81 TRY in June, and 240.62 TRY in July) suggest seasonal or promotional impacts on customer spending.
Outlet count indicates market presence. Monitoring distribution helps assess reach, guide expansion, and optimize resource allocation for growth.
Tchibo im Supermarkt has a significant presence in Turkey, with 60 outlets in the Marmara Region, 24 in the Aegean Region, 11 in Central Anatolia Region, and 3 in the Mediterranean Region. The concentration in Marmara suggests a strategic focus on this area, with opportunities for expansion in other regions.
Competitor analysis reveals market landscape. Identifying key rivals allows benchmarking, strategic positioning, and informed decision-making to gain a competitive edge.
Tchibo im Supermarkt's top competitors include Starbucks (19.40% cross visitation), Kahve Dünyası (9.70%), Köfteci Yusuf (8.21%), Burger King (5.22%), and BigChefs (5.22%). This indicates that customers who visit Tchibo im Supermarkt also frequent these brands, suggesting shared customer base and potential competitive overlap.
Traffic workload reveals peak hours. Understanding customer footfall patterns allows optimizing staffing, marketing, and resource allocation for efficiency.
Tchibo im Supermarkt experiences peak traffic between 10:00 and 21:00, with the highest workload between 11:00 and 18:00. Traffic is significantly lower during the night. This data helps optimize staffing and promotional activities to align with customer traffic patterns.
Understanding consumer segments allows targeted marketing. Tailoring strategies to different groups maximizes engagement, relevance, and overall campaign effectiveness.
Tchibo im Supermarkt shows high affinity with women (112 index), meaning that women are overrepresented among brand consumers. Likewise, affinity with Gen X (312 index) and Gen Z (111 index) is high, while Gen Y (21 index) is underrepresented. These insights can inform marketing strategies to focus on gender and age groups with higher affinity.