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See what factors influence Taco Bell performance in the Brazil and how they change over time
See what factors influence Taco Bell performance in the Brazil and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Taco Bell' competitors in the Brazil
An analysis of Taco Bell' competitors in the Brazil
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Taco Bell is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bell in Brazil has a market performance percentile of 98, indicating a leading position. This suggests strong customer preference relative to competitors like Armazém do Juca, Pizza Americana, Potiguar, Sapore D`italia Ristorante, Cariri Restaurante e Casa de Forró, and Marques Hamburger.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, directly impacting loyalty and brand reputation.
Taco Bell's overall customer satisfaction in Brazil is 42%, a decrease of 15.7 percentage points year-over-year. The Southeast Region mirrors this at 42%. This decline suggests a need to address customer experience issues to improve loyalty.
Average check reveals how much customers spend per visit, indicating perceived value and pricing strategy effectiveness.
The overall average check for Taco Bell in Brazil is 57.4 BRL, a 16.3% increase year-over-year. The Southeast Region's average check is also 57.4 BRL. This increase suggests customers are spending more per visit.
Number of outlets indicates brand reach and market penetration, reflecting expansion strategy and potential customer access.
Taco Bell has 22 outlets in the Southeast Region of Brazil. This number represents the brand's current physical presence and accessibility within that market.
Competitor analysis identifies key players vying for the same customers, crucial for strategic positioning and gaining market share.
Taco Bell's top competitors in Brazil, based on cross-visitation, are McDonald's (20%), Coco Bambu (8.24%), Burger King (7.06%), Outback Steakhouse (5.88%), and Starbucks (4.71%). McDonald's shows significantly higher cross-visitation.
Traffic workload by hours helps optimize staffing and resource allocation to meet customer demand at peak times.
Taco Bell experiences peak traffic workload between 10 AM and 9 PM in Brazil, with the highest workload around 2 PM. Traffic is minimal between midnight and 8 AM.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographic groups.
Taco Bell in Brazil has a higher affinity with women (index 114) compared to men (index 88). There's a high affinity with Gen Y (index 114) and Gen Z (index 256), meaning both segments are overrepresented.