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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Bell performance in the Brazil and how they change over time
See what factors influence Taco Bell performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Taco Bell is in the lower 34% of brands
Sample of brands in the same percentile
An analysis of Taco Bell' competitors in the Brazil
An analysis of Taco Bell' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bell's market performance in Brazil is in the lower 34%, indicating a below average market standing. This means that Taco Bell captures less foot traffic compared to its competitors. Performance peers in the same range include Chocomenta, The Best Açaí - Matão, Sushi Kyowa, Cheirin Bão Criciúma, Casa Pretola, and Braseiro da Gávea.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies.
The top competitors for Taco Bell in Brazil, based on customer cross-visitation, are Burger King and McDonald's, both at 11.54%. Starbucks, Outback Steakhouse, and Coco Bambu each have a cross-visitation rate of 3.85%. This indicates a significant overlap in customer base with Burger King and McDonald's.
Traffic workload shows peak hours, guiding staffing and promotions. Optimizing for busy times enhances customer experience.
Taco Bell in Brazil experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest workload occurring between 12:00 PM and 7:00 PM. The lowest traffic workload is between 1:00 AM and 9:00 AM. This data suggests optimal staffing and promotional efforts should focus on the peak hours.
Understanding consumer segments enables targeted marketing. Tailoring strategies to demographics boosts engagement and ROI.
Taco Bell's consumer base in Brazil shows a higher affinity among women (index 78) and a very high affinity among men (index 122). Gen Z shows a very high affinity (index 374), while Gen Y shows a high affinity (index 85). This suggests marketing efforts should consider the preferences and behaviors of these key demographic groups.