Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Subway performance in the Kuwait and how they change over time
See what factors influence Subway performance in the Kuwait and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Subway is in the top 3% of brands
Sample of brands in the same percentile
An analysis of Subway' competitors in the Kuwait
An analysis of Subway' competitors in the Kuwait
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's competitive strength, customer preference and overall success compared to other brands in the industry.
Subway's market performance in Kuwait is at the 97th percentile, indicating a leading position. This signifies that Subway captures a larger share of customer traffic, showing stronger brand preference than most competitors. Competitors within the same percentile range include: Chicken Tikka, BAZOOKA Fried Chicken, Meat moot, Wendy's, Jimmy's Burger and Shrimpy.
CSAT shows customer happiness. High CSAT scores indicate effective service and products, which in turn drive loyalty and positive word-of-mouth.
Subway's overall customer satisfaction (CSAT) in Kuwait is 50%, a decrease of 28.8 percentage points year-over-year. In Hawalli Governorate, the CSAT is 75%. CSAT decreased significantly in June and recovered slightly in July.
Average check is the typical amount customers spend per visit. Tracking it helps to understand spending habits and identify opportunities to increase revenue.
The overall average check for Subway in Kuwait is 5 KWD, an increase of 25.3% year-over-year. In Hawalli Governorate, the average check is 5.1 KWD. Average check experienced variability during the period.
Outlet count reflects brand reach and market presence. It indicates a brand's expansion strategy and accessibility to customers in different locations.
Subway has a total of 61 outlets across Kuwait. The highest number of outlets (12 each) are located in Hawalli and Ahmadi Governorates. Farwaniya Governorate has 10 outlets, Capital Governorate - 8, Jahra Governorate - 5, Mubarak al-Kabir Governorate - 4.
Competitor analysis identifies key players vying for the same customers, enabling businesses to refine strategies for competitive advantage.
The top competitors for Subway in Kuwait, based on cross-visitation, are Burger King (14.04%), McDonald's (10.53%), Pizza Hut and KFC (8.77% each), and 360 Mall Extension, Food Court (7.02%). These brands attract a portion of Subway's customer base.
Traffic workload shows peak hours and customer flow, informing staffing and marketing for optimal service and resource allocation.
Subway's peak traffic workload in Kuwait occurs between 17:00 (5 PM) and 22:00 (10 PM), reaching a high of 49.98% at 20:00 (8 PM). The lowest traffic workload is observed between 3:00 AM and 5:00 AM.
Analyzing consumer segments informs targeted marketing strategies and product development, aligning offerings with specific demographic needs and preferences.
Subway in Kuwait shows a higher affinity among men (129 index) compared to women (42 index). Among generations, Gen X (175 index) is overrepresented, suggesting high affinity, while Gen Y (97 index) is slightly underrepresented.