Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Kuwait and how they change over time
See what factors influence McDonald's performance in the Kuwait and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of McDonald's' competitors in the Kuwait
An analysis of McDonald's' competitors in the Kuwait
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
McDonald's is in the top 25% of brands
Sample of brands in the same percentile
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds a 75th percentile market performance in Kuwait, placing it in the average/above average range. This indicates a solid market standing. Performance peers include Thakkara Restaurant, Baker & Spice - بيكر اند سبايس, Principale Ristorante Di Nino - برينشيبالي ريستورانتي دي نينو, TGI Fridays, Starbucks, and Oak and Smoke.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
McDonald's overall CSAT in Kuwait is 59%, a decrease of 5.1 percentage points year-over-year. Satisfaction varies by region, with Hawalli Governorate showing the highest CSAT (72%) and Capital Governorate the lowest (49%). The trend shows fluctuations in CSAT over the three-month period.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
McDonald's average check in Kuwait varies by region, with Jahra Governorate showing the highest average check (9.3 KWD) and Farwaniya Governorate the lowest (4.9 KWD). There is an increasing trend in average check over the three-month period.
Outlet count indicates market presence and accessibility, influencing brand reach and customer convenience.
McDonald's has the most outlets in Ahmadi Governorate (22), followed by Hawalli Governorate (18) and Farwaniya Governorate (17). The number of outlets varies across different regions, reflecting strategic distribution.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's customers in Kuwait also frequently visit Starbucks (11.27% cross-visitation), Burger King (9.33%), and KFC (9.15%). PICK (7.75%) and Ananas (7.22%) are also notable competitors based on cross-visitation patterns.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
McDonald's in Kuwait experiences peak traffic workload between 8 PM and 10 PM, with the highest workload at 71.13% at 10 PM. Traffic is lowest in the early morning hours, indicating a need for adjusted staffing during peak times.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
McDonald's customer base in Kuwait shows a higher affinity among men (index 129) compared to women. Gen Y (index 111) shows a higher affinity compared to Gen X (index 60). These affinity indexes help tailor marketing efforts to specific demographics.
Cafés & Restaurants