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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Kuwait and how they change over time
See what factors influence KFC performance in the Kuwait and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
KFC is ahead of most brands
Sample of brands in the same percentile
An analysis of KFC' competitors in the Kuwait
An analysis of KFC' competitors in the Kuwait
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC's market performance in Kuwait is at the 62nd percentile, indicating an average/above average market standing. This means KFC captures more foot traffic than 62% of Cafe & Restaurants brands in Kuwait. Performance peers in the same range include Raising Cane's, Barbacoa, PICK, and Pizza Hut.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
KFC's overall customer satisfaction in Kuwait is 70%, a significant increase of 21.4 percentage points year-over-year. Mubarak al-Kabir Governorate shows the highest satisfaction (97%), while Ahmadi Governorate has the lowest (59%) with a decrease of 13.3 percentage points. CSAT fluctuated between 44.59 and 89.35 during the observed period.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
Overall average check data is unavailable. Mubarak al-Kabir Governorate has the highest average check at 16.5 KWD, while Farwaniya Governorate has the lowest at 5.2 KWD. The average check fluctuated between 6.97 and 10.49 KWD during the observed period.
Outlet count indicates brand reach and accessibility, influencing market penetration and customer convenience.
KFC has the most outlets in Hawalli Governorate (20), followed by Ahmadi and Farwaniya Governorates (16 each). Jahra Governorate has 7 outlets, and Mubarak al-Kabir Governorate has 6, indicating varying levels of market presence across regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the top competitor with a cross-visitation rate of 23.96%. Starbucks (13.82%), Coffee Bean & Tea Leaf (9.22%), Pizza Hut (8.76%), and PICK (8.76%) are also significant competitors, indicating shared customer bases and potential areas for differentiation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
KFC experiences peak traffic workload between 6 PM and 10 PM, with the highest workload at 68.84% at 10 PM. Traffic is lowest between 5 AM and 8 AM, suggesting a need for adjusted staffing levels based on hourly demand.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Men (138 affinity index) are overrepresented among KFC's consumers, while women (38 affinity index) are underrepresented. Gen X (98 affinity index), Gen Y (91 affinity index), and Gen Z (87 affinity index) all show slightly lower than average affinity.