Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Bulgaria and how they change over time
See what factors influence Subway performance in the Bulgaria and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Subway is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of Subway' competitors in the Bulgaria
An analysis of Subway' competitors in the Bulgaria
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance in Bulgaria is in the lower 44%, indicating a below average market standing. This suggests that Subway captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Petrus, ROMANCE, Vega, Jaro Lemonades &coffee, Restaurant Ego 1, and Пица Лъчони.
Identifying key competitors helps understand the competitive landscape. Cross-visitation data reveals brands that attract similar customer segments.
Subway's top competitors in Bulgaria, based on cross-visitation, are KFC (9.30%), Happy Bar & Grill (6.98%), Maison's (4.65%), Costa Coffee (4.65%), and Aladin Foods (4.65%). This indicates that customers who visit Subway also frequently visit these brands.
Analyzing traffic workload by hour helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Subway in Bulgaria experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 12:00 PM to 2:00 PM (51.91% - 52.65%). Traffic is lowest between 1:00 AM and 7:00 AM. This data can inform staffing decisions to meet customer demand.
Understanding consumer demographics enables targeted marketing. Gender and generational insights help tailor messaging and product offerings to specific groups.
Subway's customer base in Bulgaria shows a high affinity for both women (99) and men (101). Among generations, Gen X (95) and Gen Y (81) are represented. This suggests that Subway appeals to a broad audience across gender and generational lines.