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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the United Arab Emirates and how they change over time
See what factors influence Subway performance in the United Arab Emirates and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Subway' competitors in the United Arab Emirates
An analysis of Subway' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Subway is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Subway's market performance is at the 62nd percentile in the UAE's cafe & restaurant industry, indicating an average/above average market standing. Peers include Pearl Lounge, HAFIZ MUSTAFA 1864, عيدان للمندي eidan for mandi, Romantic Baka, Social Distrikt, and DOORS.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. High CSAT indicates strong customer relationships.
Subway's overall CSAT in the UAE is 75%, a significant increase of 34.1 percentage points year-over-year. Dubai and Ajman Emirate show the highest CSAT at 76%, while Sharjah Emirate has the lowest at 69%. CSAT has fluctuated between 73.07% and 77.17% during the reporting period.
Average check reveals spending habits, crucial for pricing and revenue strategies. It reflects customer value and purchasing power.
Average check data varies significantly by Emirate. Umm al-Quwain leads with 168.4 AED, while Dubai's average check is 59.4 AED. The overall average check is not available. The average check fluctuated between 55.19 AED and 93.06 AED during the reporting period.
Outlet count indicates market presence and accessibility. More outlets can mean greater convenience and brand visibility.
Subway has 56 outlets in Dubai, representing the largest presence in the UAE. Abu Dhabi Emirate follows with 28 outlets. Umm al-Quwain and Fujairah Emirate each have 2 outlets, indicating a smaller footprint in those regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the top competitor with a cross-visitation rate of 12.06%. Other key competitors include KFC and Burger King, both at 6.86%, followed by Pizza Hut at 5.44% and Papa Johns Pizza at 3.31%.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Subway experiences peak traffic workload between 18:00 and 21:00, reaching a high of 53.16% at 21:00. The lowest traffic workload occurs between 3:00 and 5:00, suggesting off-peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messages to specific demographics for better engagement.
Subway's customer base is predominantly women (69% affinity). Gen Z shows the highest affinity (176%), followed by Gen Y (102%). Gen X is under-indexed (30%), indicating lower affinity compared to other generations.