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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Starbucks On The Go performance in the Spain and how they change over time
See what factors influence Starbucks On The Go performance in the Spain and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Starbucks On The Go' competitors in the Spain
An analysis of Starbucks On The Go' competitors in the Spain
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Starbucks On The Go is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Starbucks On The Go, with a market performance of 94, is a leading brand. This means it captures a significant share of customer traffic within the Cafe & Restaurants industry in Spain. Performance peers in a similar range include El Truco | Zaragoza, Pizzería Il Limoncello, Restaurante The Velvet Fork, Restaurante Cafetería Mirador San Pedro, Las Conchas and Antonio.
Outlet count indicates market reach and expansion, reflecting brand growth and accessibility to customers.
Starbucks On The Go has a varying number of outlets across Spain. Andalusia has the most with 8 outlets, followed by Community of Madrid with 7. The remaining regions show fewer outlets, suggesting uneven geographical distribution.
Competitor analysis identifies key rivals and cross-visitation patterns, essential for strategic positioning and marketing.
Top competitors for Starbucks On The Go are La Pausa and McDonald's, each with a cross-visitation rate of 12.73%. Burger King follows at 10.91%. La Tagliatella and Starbucks have cross-visitation rates of 5.45%. This suggests customers of Starbucks On The Go also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Traffic workload for Starbucks On The Go shows peak activity between 12:00 and 16:00, with the highest workload at 14:00 (40.29). There is minimal activity during the night. Resource allocation should align with these peak hours.
Understanding consumer segments informs targeted marketing, optimizing product offerings for specific demographics.
Starbucks On The Go customer base shows higher affinity among women (62%), while men (132%). Among generations, Gen X has higher affinity (246%) and Gen Y (45%).