Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Starbucks performance in the Portugal and how they change over time
See what factors influence Starbucks performance in the Portugal and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Portugal
An analysis of Starbucks' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Portugal holds a leading market performance at the 99th percentile, indicating it captures a significant portion of customer traffic in the Cafe & Restaurants industry. Its peers, all positioned at the 99th percentile, include: Scartezini Rodizio de Pizza, A Cevicheria, A Padaria Portuguesa, Baía do Peixe, In Spring Noodle Bar, Casa Portuguesa do Pastel de Bacalhau.
Customer satisfaction (CSAT) reflects how well Starbucks meets customer expectations, impacting loyalty and brand perception in Portugal.
Overall CSAT for Starbucks in Portugal is 61%, a decrease of 7.4 percentage points year-over-year. Satisfaction varies by county: Lisbon and Porto are at 63% (decreasing), Faro at 57% (decreasing), and Setúbal at 49% (increasing).
Average check reveals customer spending per visit, crucial for revenue analysis and identifying opportunities to increase transaction value.
The overall average check for Starbucks in Portugal is 7.6 EUR, up 12% year-over-year. By county, Faro leads with 9 EUR, followed by Setúbal at 8.8 EUR, Lisbon at 7.4 EUR, and Porto at 7.2 EUR.
Number of outlets indicates Starbucks' market presence across Portugal, reflecting accessibility and brand visibility to consumers.
Starbucks has the most outlets in Lisbon (17), followed by Porto (10), Faro (3), Setúbal (2), and Braga (1), indicating its geographical distribution and market coverage across Portugal.
Identifying top competitors highlights brands frequently visited by Starbucks' customers, informing competitive strategies and customer retention efforts.
The top competitors for Starbucks in Portugal, based on cross-visitation, are McDonald's (18.16%), Pastéis de Belém (7.81%), Burger King (6.64%), O Farnel (2.93%), and A Padaria Portuguesa (2.73%). This data shows where Starbucks customers also go.
Traffic workload analysis pinpoints peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Traffic workload for Starbucks in Portugal peaks between 10:00 and 17:00, with the highest activity around 15:00-16:00 (62.34%-61.79%). Low traffic occurs between 0:00 and 6:00, indicating operational downtime.
Understanding consumer segments by gender and generation allows Starbucks to tailor marketing and product offerings for maximum impact.
Consumer analysis shows the affinity index for women (99%) is slightly below average, while for men (100%) it is average. The affinity index is under-indexed for Gen X (93%), average for Gen Y (102%), and strongly over-indexed for Gen Z (135%).