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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Cambodia and how they change over time
See what factors influence Starbucks performance in the Cambodia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Cambodia
An analysis of Starbucks' competitors in the Cambodia
In Cafés & Restaurants
·Jul – Sep 25
Starbucks is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Cambodia has a market performance percentile of 65, indicating an average/above average market position. This means Starbucks captures more foot traffic than a slight majority of its competitors, suggesting a solid customer base and brand recognition. Performance peers in the same range include Mealea Watbo Siem Reap, The Lounge, and BROWN Roastery.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Starbucks in Cambodia has an overall CSAT of 76%, a decrease of 3.5 percentage points year-over-year. Kampot shows the highest CSAT at 88%, followed by Siem Reap at 87%, and Phnom Penh at 77%. The CSAT trend decreased from June to August 2025, indicating a potential need to address customer concerns.
Average check reveals spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
The overall average check for Starbucks in Cambodia is 15.4 KHR, a 31.6% increase year-over-year. Phnom Penh's average check is 15.5 KHR. The average check increased from June to July 2025, remaining stable through August, suggesting successful upselling or price adjustments.
Outlet count indicates market reach and growth potential. Expansion strategies rely on understanding outlet distribution and regional performance.
Starbucks has a total of 44 outlets in Cambodia. Phnom Penh accounts for the majority with 34 outlets, followed by Khaet Preah Sihanouk and Siem Reap with 3 each. Kandal, Kampot, Battambang and Bantey Meanchey each have 1 outlet. This distribution highlights Phnom Penh as the primary market for Starbucks in Cambodia.
Competitor analysis identifies key rivals and customer overlap. This insight informs strategies to differentiate and capture market share.
The top competitors for Starbucks in Cambodia, based on cross-visitation, are BROWN Coffee (12.58%), BROWN Roastery (9.43%), The Pizza Company (4.40%), Pizza 4P's (3.77%), and Elia Greek Kitchen (3.77%). This indicates a significant overlap in customer base with BROWN Coffee and Roastery, suggesting they are direct competitors for coffee consumption.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Starbucks in Cambodia experiences peak traffic between 9 AM and 6 PM, with the highest workload around 10 AM (65.13%). Traffic is minimal between 10 PM and 6 AM. This data suggests optimal staffing levels should be maintained during peak hours to manage customer flow effectively.
Consumer segment analysis enables targeted marketing. Understanding demographics helps tailor messaging and product offerings for maximum impact.
Starbucks in Cambodia shows a high affinity with women (81%), while men are over-represented (115%). Gen X is highly over-represented (179%), while Gen Y (61%) and Gen Z (52%) are under-represented. This suggests that Starbucks is particularly popular among Gen X and men in Cambodia.