Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Belgium and how they change over time
See what factors influence Starbucks performance in the Belgium and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Starbucks is ahead of most brands
Sample of brands in the same percentile
An analysis of Starbucks' competitors in the Belgium
An analysis of Starbucks' competitors in the Belgium
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Belgium holds a market performance percentile of 56, placing it in the average/above average range. This indicates a solid market standing relative to competitors like Chez Léon and colours and flavours, which share a similar percentile.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT helps identify areas for improvement and gauge the impact of customer experience initiatives.
Starbucks in Belgium shows an overall CSAT of 52%, a slight increase year-over-year. Wallonia exhibits high CSAT (71%), while Flanders (49%) and Brussels-Capital (39%) show lower satisfaction, suggesting regional differences in customer experience.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing strategies and understand customer value perception.
The average check for Starbucks in Belgium is 10.4 EUR, a 3.7% increase year-over-year. Flanders has the highest average check (11.9 EUR), while Wallonia (9.2 EUR) and Brussels-Capital (9.4 EUR) have lower averages, indicating regional spending variations.
Outlet count indicates market presence. Tracking outlet distribution helps assess market penetration and identify expansion opportunities.
Starbucks has 19 outlets in Flanders, 8 in Brussels-Capital, and 4 in Wallonia. This distribution highlights Flanders as the region with the strongest Starbucks presence in Belgium.
Identifying key competitors helps understand the competitive landscape and refine strategies to gain market share and customer loyalty.
Burger King and McDonald's are the top competitors for Starbucks in Belgium, with a cross-visitation rate of 9.29%. Quick follows at 7.65%, indicating these brands attract a significant portion of Starbucks' customer base.
Traffic workload analysis helps optimize staffing and resource allocation to meet customer demand during peak hours and improve operational efficiency.
Starbucks in Belgium experiences peak traffic between 11 AM and 3 PM, with the highest workload around 2 PM (56.47). Traffic is significantly lower during early morning hours, indicating a need for adjusted staffing.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to resonate with specific demographic groups.
Women (affinity index 112) are overrepresented among Starbucks customers in Belgium, while men (91) are underrepresented. Gen Y (115) shows high affinity, while Gen Z (44) is significantly underrepresented, suggesting targeted marketing opportunities.