Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Starbucks performance in the Belgium and how they change over time
See what factors influence Starbucks performance in the Belgium and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Starbucks' competitors in the Belgium
An analysis of Starbucks' competitors in the Belgium
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurant industry.
Starbucks in Belgium has a market performance percentile of 99, indicating a leading position in the Cafe & Restaurants industry. This shows very high brand preference and customer foot traffic compared to peers like Chez Léon, Point Chaud, Mozart, Red Karaoke, Namaste Indian restaurant, Restaurant O'Syrie, who occupy 99th percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, recommendations, and revenue. Tracking CSAT is vital for service improvement.
Starbucks in Belgium has an overall CSAT of 50%, a slight decrease of 0.2 percentage points year-over-year. Wallonia shows high satisfaction (68%), while Flanders (45%) and Brussels-Capital (39%) have lower scores. The recent trend shows CSAT fluctuating between 47.24% and 52.81% from May to July 2025.
Average check reveals spending habits, influencing revenue strategies. Monitoring it helps optimize pricing, promotions, and menu for increased profitability.
The overall average check for Starbucks in Belgium is 10.4 EUR, a 4.5% increase year-over-year. Flanders has the highest average check (12.7 EUR). Brussels-Capital has 9.8 EUR and Wallonia has 9.2 EUR. Average check fluctuated between 9.15 EUR and 11.60 EUR during May-July 2025.
Number of outlets signifies market reach and brand presence. Tracking it informs expansion strategies and competitive positioning within the industry.
Starbucks in Belgium has 15 outlets in Flanders, 8 in Brussels-Capital, and 3 in Wallonia. Flanders has the highest concentration of Starbucks outlets, indicating a stronger market presence in that region.
Competitor analysis identifies key players and customer preferences, guiding strategic decisions to maintain competitive advantage and attract consumers.
Top competitors for Starbucks in Belgium based on customer cross-visitation are Burger King (9.29%), McDonald's (9.29%), Quick (7.65%), Frites Atelier (3.83%), and Panos (3.28%). This indicates that customers who visit Starbucks also frequent these fast-food chains.
Analyzing traffic workload helps optimize staffing and resource allocation, ensuring smooth operations and improved customer service during peak hours.
Starbucks in Belgium experiences peak traffic workload between 11 AM and 4 PM, with the highest workload around 2 PM (54.30%). Traffic starts to increase significantly from 6 AM, peaking during the afternoon and declining sharply after 7 PM.
Consumer segments guide marketing strategies by identifying key demographics and tailoring messages for effective engagement and increased brand relevance.
Women are overrepresented in Starbucks' customer base in Belgium (109 index), while men are underrepresented (94 index). Gen Y shows a higher affinity (113 index), whereas Gen X (91 index) and Gen Z (58 index) are underrepresented.