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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Belgium and how they change over time
See what factors influence Burger King performance in the Belgium and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Belgium
An analysis of Burger King' competitors in the Belgium
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Burger King is in the top 10% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King in Belgium holds a leading market performance at the 90th percentile. This indicates a strong competitive position. Performance peers in a similar range include McDonald's and Quick.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, impacting loyalty and brand reputation.
Burger King's overall CSAT in Belgium is 68%, a 6.2 percentage point increase year-over-year. Brussels-Capital shows the highest CSAT at 73%, while Flanders has a CSAT of 65%.
Average check reveals how much customers spend per visit, indicating pricing strategy effectiveness and customer spending habits.
The overall average check for Burger King in Belgium is 18 EUR, up 7.8% year-over-year. Flanders has the highest average check at 18.4 EUR, while Brussels-Capital is at 17.5 EUR.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility for customers.
Burger King has 27 outlets in Wallonia, 22 in Flanders, and 5 in Brussels-Capital, showing a strong presence across Belgium, particularly in Wallonia.
Competitor analysis identifies key rivals and customer cross-visitation, informing competitive strategies and market positioning.
McDonald's is the top competitor with a 15.09% cross-visitation rate, followed by Quick at 9.52%. Pizza Hut, KFC and Hawaiian Poke Bowl have lower cross-visitation rates.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for better customer service.
Burger King's peak traffic hours in Belgium are between 12:00 and 20:00, with the highest workload around 19:00. Traffic is minimal between 0:00 and 8:00.
Understanding consumer segments by gender and generation enables targeted marketing and tailored customer experiences.
Burger King's customer base shows a high affinity towards women (88) and men (109). Gen X (105), Gen Y (95), and Gen Z (101) are also represented.