Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Spoon performance in the Costa Rica and how they change over time
See what factors influence Spoon performance in the Costa Rica and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Spoon is right in the middle
Sample of brands in the same percentile
An analysis of Spoon' competitors in the Costa Rica
An analysis of Spoon' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Spoon's market performance is at the 55th percentile, indicating an average market position. This means Spoon's foot traffic is moderate compared to competitors in Costa Rica's Cafe & Restaurants industry. Performance peers in the same percentile range include Soda cantón 83, La Casona Mexicana, and L' Estanco El Jardin Escondido.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Spoon's overall CSAT is 47%, a decrease of 14.7 percentage points year-over-year. Heredia Province shows the highest CSAT at 57% with a 9 percentage points increase, while San Jose Province has 50% CSAT with a decrease of 17.2 percentage points. Alajuela Province has 40% CSAT with a decrease of 5.8 percentage points.
Average check reveals spending per customer, crucial for revenue insights and pricing strategy optimization.
Spoon's overall average check is 8.2K CRC, a decrease of 17.7% year-over-year. San Jose Province shows an average check of 7.6K CRC with no growth. The average check fluctuated between 7320 CRC and 8810.81 CRC during the period.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Spoon has a total of 26 outlets in Costa Rica. San Jose Province has the highest number of outlets (17), followed by Heredia Province (4), Cartago Province (3), and Alajuela Province (2).
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Spoon's top competitors based on cross-visitation are McDonald's (19.83%), Subway (14.05%), Starbucks (10.74%), KFC (9.09%), and Burger King (8.26%). This indicates that customers who visit Spoon also frequently visit these fast-food chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Spoon experiences peak traffic workload between 11 AM and 5 PM, with the highest workload at 4 PM (65.13). Traffic is minimal before 7 AM and after 8 PM.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Women are overrepresented among Spoon's consumers (affinity index 80), while men are highly overrepresented (affinity index 117). Gen X (83) and Gen Y (93) are underrepresented, while Gen Z is highly overrepresented (affinity index 267).