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Managing Partner, Global Business Development
See what factors influence Sorvetes Frosty performance in the Brazil and how they change over time
See what factors influence Sorvetes Frosty performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Sorvetes Frosty is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Sorvetes Frosty' competitors in the Brazil
An analysis of Sorvetes Frosty' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating its competitive strength and customer preference in the industry.
Sorvetes Frosty holds a leading market position in Brazil's Cafe & Restaurants industry, with a percentile of 99. This signifies it's in the top 1% of brands, indicating high foot traffic compared to peers like Churrascaria Estância São José dos Campos.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often translates to repeat business and positive word-of-mouth.
Sorvetes Frosty boasts a 95% CSAT score, up 16.5 percentage points year-over-year. This high score, particularly in the Northeast Region, suggests strong customer loyalty and service quality. The dynamic CSAT data shows satisfaction levels fluctuating between 80.36% and 97.05% over the observed period.
Analyzing competitors helps identify market threats and opportunities. Understanding cross-visitation patterns informs strategies to attract and retain customers.
McDonald's (5.94%), Coco Bambu (3.20%), and Habib's (2.74%) are top competitors, indicating shared customer bases. Sorvetes Frosty customers also frequent these brands, highlighting potential competitive overlap.
Consumer segment analysis informs targeted marketing by understanding demographic preferences. Tailoring strategies increases engagement and conversion rates.
Women show high affinity (82) towards Sorvetes Frosty, while Men showing index of 116. Gen X shows significantly high affinity (160), while Gen Y is at 107, suggesting targeted marketing efforts to maintain and grow these segments.