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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sorvetes Frosty performance in the Brazil and how they change over time
See what factors influence Sorvetes Frosty performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sorvetes Frosty' competitors in the Brazil
An analysis of Sorvetes Frosty' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Sorvetes Frosty is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sorvetes Frosty holds a market performance percentile of 52 in Brazil's Cafe & Restaurants industry, indicating an average market position. This means the brand's foot traffic is on par with many competitors. Performance peers in the same range include SAVATORE BURGER, Ferro e Farinha, Maison De La Pierre, Água Doce Cachaçaria, Nóz Café e Pães, and All sabor gourmet.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and growth. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Sorvetes Frosty boasts a high overall CSAT of 96%, a significant 15.8 percentage point increase year-over-year. The Northeast Region shows a CSAT of 96%. This indicates strong customer approval and improved service or product quality compared to the previous year.
Outlet count indicates market reach and expansion. Tracking outlet distribution helps assess brand presence and growth potential across regions.
Sorvetes Frosty has 129 outlets in the Northeast Region and 5 in the North Region of Brazil. The Northeast Region accounts for the vast majority of the brand's presence, while the North Region has a minimal footprint.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Sorvetes Frosty's customers also frequently visit McDonald's (6.63%), Coco Bambu (3.31%), Novo Arpoador (2.76%), Burger King (2.21%), and Habib's (2.21%). McDonald's is the most popular alternative, suggesting a preference for fast-food options among Sorvetes Frosty's clientele.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
Sorvetes Frosty experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 2:00 PM (48.18%). Traffic starts increasing at 8:00 AM, peaks in the afternoon, and declines sharply after 8:00 PM. There is almost no traffic between midnight and 7:00 AM.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies and personalized campaigns.
Sorvetes Frosty's customer base shows a higher affinity towards men (108) compared to women (92). Among generations, Gen X is significantly overrepresented (190), while Gen Y (57) and Gen Z (84) are underrepresented. This suggests Gen X consumers have a stronger preference for Sorvetes Frosty.