Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Smokey Row Coffee performance in the United States and how they change over time
See what factors influence Smokey Row Coffee performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Smokey Row Coffee' competitors in the United States
An analysis of Smokey Row Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Smokey Row Coffee is in the lower 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Smokey Row Coffee's market performance is at the 25th percentile, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Destination Downtown Food Hall, 83, Ottava Via, The Blend Coffee & Cocktails, Sweet Susie's Frozen Treats, and Riverwinds Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Smokey Row Coffee's overall CSAT is 74%, a decrease of 8.2 percentage points year-over-year. This indicates a decline in customer happiness. In Iowa, the CSAT is also 74%, with a similar decrease of 8.2 percentage points. The CSAT trend shows fluctuations between 72.5% and 76.92% during the observed period.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions to boost profitability.
Smokey Row Coffee's average check is $9.50, a decrease of 12.7% year-over-year. This suggests customers are spending less per visit. In Iowa, the average check is also $9.50, with no change observed. The average check trend shows fluctuations between $9.17 and $10.00 during the observed period.
Outlet count indicates brand reach and expansion. Growth reflects investment and market penetration, while stability suggests market saturation.
Smokey Row Coffee has 14 outlets in Iowa. This indicates the brand's physical presence is limited to this state. There is no growth data available, suggesting the number of outlets has remained constant during the observed period.
Identifying competitors reveals market dynamics. Cross-visitation highlights shared customers, informing strategies to attract and retain clientele.
Smokey Row Coffee's top competitors based on customer cross-visitation are McDonald's (15.71%), Culver's (11.43%), B-Bop's (8.57%), Chick-fil-A (8.57%), and Dairy Queen (7.14%). This indicates that customers who visit Smokey Row Coffee also frequently visit these fast-food and restaurant chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service.
Smokey Row Coffee experiences peak traffic between 9 AM and 12 PM, with the highest workload at 11 AM (69.23%). Traffic gradually increases from 5 AM, peaks mid-day, and declines significantly after 6 PM, with minimal activity after 8 PM.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns, enhancing engagement and ROI.
Smokey Row Coffee's customer base shows a high affinity towards women (105 index) and Gen Z (148 index). Men are slightly under-indexed (95 index). Gen X is slightly over-indexed (102 index), while Gen Y is under-indexed (83 index).