Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Shawarma King performance in the Saudi Arabia and how they change over time
See what factors influence Shawarma King performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
An analysis of Shawarma King' competitors in the Saudi Arabia
An analysis of Shawarma King' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Shawarma King is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Shawarma King's market performance is in the top 1% within Saudi Arabia's Cafe & Restaurants industry, indicating a leading market position. This percentile means Shawarma King captures a significant share of customer traffic compared to its competitors. Performance peers within the same percentile range include: مطعم فلق, مقلط الفريج, Urth Caffe, مطاعم تقسيم بوينت, محمود كباب.
Customer satisfaction (CSAT) reflects how happy customers are with a brand's products and services, directly impacting loyalty and revenue.
Shawarma King's overall customer satisfaction is 81%, a 36.7 percentage point increase year-over-year. This rise indicates improved customer experiences. CSAT varies by state, with Tabuk Province showing the highest satisfaction (97%). The upward trend in CSAT suggests successful customer-focused strategies.
Average check reveals how much customers spend per visit, crucial for understanding revenue trends and informing pricing strategies.
Shawarma King's overall average check is 80.1 SAR, a 36.3% increase year-over-year, showing that customers are spending more per visit. Al-Bahah Province has the highest average check (114.9 SAR). Increased spending could reflect menu enhancements or successful upselling efforts.
Number of outlets indicates brand reach and market penetration, impacting accessibility and brand visibility for customers.
Shawarma King has a total of 32 outlets in Saudi Arabia. The majority of outlets are located in Riyadh Region (14). This distribution reflects a strategic focus on key regions within the country.
Competitor analysis identifies key players and their market share, guiding competitive strategies and differentiation efforts.
Shawarma King's top competitors based on cross-visitation are KFC (13.32%), McDonald's (9.69%), برغرايززر | Burgerizzr (9.34%), Dunkin' (7.61%), and Kudu (7.09%). These brands attract a portion of Shawarma King's customer base, highlighting key competitive overlaps in the market.
Traffic workload by hour highlights peak and off-peak times, enabling staffing optimization and targeted marketing.
Shawarma King experiences peak traffic workload between 21:00 and 23:00, with the highest workload at 23:00 (58.54%). Traffic is minimal between 05:00 and 11:00. This data is critical for staffing and promotional scheduling.
Understanding consumer segments enables tailored marketing, enhancing engagement and brand relevance with specific demographics.
Shawarma King's customer base shows affinity differences across gender and generation. Men (121) and Gen X (218), and especially Gen Z (341) segments are overrepresented, suggesting high affinity. Women (49) and Gen Y (48) segments are underrepresented compared to the average consumer.